Top Product Marketing Jobs in Vancouver

Own Mindtickle’s category narrative and product marketing strategy for ElevateOS. Develop positioning, message architecture, buyer-specific value propositions, competitive differentiation, and proof frameworks across website, sales, demos, analyst briefings, launches, and executive communications. Partner cross-functionally with Product, Sales, Customer Success, Analyst Relations, and leadership to ensure consistent messaging, validate claims against revenue-market feedback, and improve competitive wins, renewals, and expansion outcomes.

Own product marketing for Meshy’s core generative AI 3D creation platform. Responsibilities include positioning, messaging, launch prioritization and execution, customer research, cross-functional partnership with Product and Engineering, performance measurement, and go-to-market enablement. The role targets game developers, 3D artists, makers, and enterprise users, and requires strong writing, launch strategy, and familiarity with 3D workflows.

Leads Solink’s product and customer marketing functions, owning positioning, category strategy, product launches, competitive intelligence, sales enablement, analyst relations, customer advocacy, references, and expansion programs. Builds scalable marketing processes and teams, partners with Product, Sales, Demand Generation, Customer Success, and RevOps, and communicates strategy to executive and board-level audiences. Success includes stronger differentiation, launch adoption, competitive win rates, analyst credibility, customer advocacy, retention, and expansion revenue.

Own product-led growth and monetization marketing across paywalls, upgrade prompts, pricing, trials, and lifecycle experiences. Partner with Product, Design, Data, Brand, Demand Gen, Legal, and Compliance to shape product decisions, maintain consistent messaging, understand customers and competitors, and run experiments that improve revenue. The role requires strong writing, customer insight, experimentation, and familiarity with fintech, startups, SMBs, and usage-based pricing.

Own product marketing strategy for a B2B SaaS loyalty and guest engagement platform. Lead positioning, messaging, launches, customer proof, sales and CS enablement, competitive intelligence, and external and in-product content. Build scalable AI-enabled systems that improve case study production, content distribution, and launch efficiency. Influence cross-functional teams, advise executives, and connect customer outcomes to market adoption.

Own go-to-market and adoption campaigns for developer-focused product areas: build lifecycle campaigns, design and optimize web pages, produce case studies and enablement, gather market insights, and run creative brand projects. Lead end-to-end product launches, collaborate across Product, Sales, and Marketing, and optimize self-serve funnels to drive activation, retention, and revenue.

Develop and execute content and product marketing across positioning, messaging, customer proof, SEO/AEO, organic social, email nurture, sales enablement, and campaign creative. Write high-converting content, direct social and video concepts, refresh the content library, and use Claude Cowork to improve quality and output. Collaborate closely with the VP of Marketing and performance marketer in a lean, fast-moving B2B SaaS environment.

Own veritree’s restoration portfolio commercialization by creating a canonical project knowledge base, sales-ready packages, positioning, pricing guidance, impact narratives, and enablement materials. Partner with Forest, Product, Marketing, Sales, and Customer Success to ensure projects are launch-ready and accurately represented. Serve as a technical and impact subject-matter expert on customer calls, support diligence, train revenue teams, and improve materials based on field feedback. The role emphasizes rigorous storytelling grounded in forestry, scientific, social, and ecosystem evidence.

As the Content & Product Marketing Lead, you'll create compelling narratives from technical specs, drive product strategy, and support GTM strategies while producing various content formats.

Leads product marketing strategy, positioning, messaging, go-to-market execution, AI adoption, product launches, market expansion, and customer-driven roadmap input. Builds and manages a high-performing product marketing team, partners with executive, product, revenue, and marketing stakeholders, and drives product adoption, retention, category growth, and revenue across programmatic advertising and martech markets.

Own go-to-market for Upbound’s AI inference portfolio, including positioning, messaging, competitive strategy, launches, enterprise buyer research, sales enablement, pricing input, and open-source-to-commercial narratives. The role requires customer-facing thought leadership through analyst briefings, executive preparation, public speaking, podcasts, and community engagement. Success requires deep B2B infrastructure product marketing experience, technical fluency, open-core experience, and the ability to launch emerging products rapidly.

Lead product marketing for Enterprise Password Manager: own messaging, positioning, competitive strategy, launches, and field enablement. Translate technical concepts (passkeys, machine credentials, zero-knowledge) into narratives for IT, security engineers, and CISOs. Build competitive intelligence, inform product strategy, and produce sales tools that drive displacement of incumbents.

Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.

Owns end-to-end go-to-market strategy for new product launches, including positioning, messaging, channel coordination, HubSpot infrastructure, analytics, competitor research, and performance reporting. The role builds launch playbooks, automates workflows, aligns product and sales teams, and tracks pipeline, revenue, channel performance, and adoption across products and geographies.

Leads competitive intelligence for Elastic’s Search-focused Product Marketing organization. Responsibilities include analyzing competitors’ products, pricing, packaging, strategies, and market developments; creating battlecards, enablement materials, blogs, and web content; supporting win/loss analysis; monitoring search-market trends; and partnering with product marketing, product management, sales, engineering, and leadership to develop competitive positioning.

Own integrated product marketing strategies and campaigns across acquisition, retention, brand, community, and growth. Define product positioning, manage KPIs and budgets, lead go-to-market initiatives, develop Web3 community and influencer partnerships, and collaborate with Product, BD, ecosystem partners, and creative teams. The role requires active crypto ecosystem participation, on-chain analytics expertise, mobile attribution experience, and measurable multi-channel marketing results.

Own product marketing for Calix’s Managed Business portfolio, including networking hardware, software, platforms, and managed services. Develop positioning, messaging, use cases, launches, sales toolkits, partner enablement, and internal training. Translate technical capabilities into business value for managed service providers, influence product roadmaps through market feedback, and coordinate cross-functional go-to-market execution across product, sales, support, communications, partners, and demand generation.

Define and execute GTM strategy for Luma's multimodal AI. Craft positioning and narratives, establish brand/agency/studio partnerships, collaborate with Product/Design/Research, own product launches, and build scalable marketing systems and collateral.

Own go-to-market strategy and adoption for Stripe's data products. Develop positioning, messaging, competitive intelligence, launch plans, demand programs, and sales enablement. Translate customer and market insights into roadmap recommendations and measurable KPIs while partnering cross-functionally to drive commercialization and growth.

Lead and build Akuity's product marketing function: define messaging and positioning, run product launches and competitive intelligence, create enablement content and proof systems, partner with leadership and sales, hire and develop a product marketing team, and measure impact on pipeline and win rates.

The Lead Product Marketing Manager will define product marketing strategy, mentor a team, own go-to-market strategies, and enhance market presence.

Own product marketing for a construction-focused SaaS: shape positioning and messaging with product, lead end-to-end launches, drive adoption and in-app lifecycle campaigns, enable sales with battle cards and training, and run competitive analysis and pricing/packaging strategy.

Lead go-to-market strategy and adoption for Stripe Billing products. Build and manage a product marketing team, synthesize customer and market insights, create positioning and messaging, partner with GTM functions, run launches and growth initiatives, and define success metrics.

The Lead Product Marketing Manager will own product positioning, messaging, and go-to-market strategy, collaborating with Product, Sales, and Customer Success to drive adoption and customer value.

The Senior Manager, Product Marketing will lead enterprise messaging and positioning, partner with sales and product teams, and drive market differentiation for BioRender's offerings.