Top Product Marketing Jobs in Vancouver

As the Senior Manager/Manager of Product Branding, you'll lead efforts in product naming, branding, and packaging to enhance market recognition and drive product education.

Build and run Product Marketing operating systems to improve planning, portfolio visibility, messaging lifecycle, launch governance, and cross-functional accountability. Create templates, roadmaps, readiness criteria, and automation-enabled workflows; partner across functions to codify roles, decision rights, and handoffs; measure adoption and continuously improve processes to enable clearer, more consistent go-to-market execution.

Lead product marketing for Enterprise Password Manager: own messaging, positioning, competitive strategy, launches, and field enablement. Translate technical concepts (passkeys, machine credentials, zero-knowledge) into narratives for IT, security engineers, and CISOs. Build competitive intelligence, inform product strategy, and produce sales tools that drive displacement of incumbents.

Lead product marketing for 1Password's core products, managing a PMM team and owning positioning, narrative, GTM execution, competitive intelligence, field enablement, product strategy influence, and external thought leadership across enterprise identity, secrets, and device trust in an AI-reshaped market.

Support product marketing for live games by executing campaigns, coordinating cross-functional teams and external partners, managing timelines and budgets, creating briefs and assets, tracking performance, and ensuring brand-aligned marketing across channels.

The Senior Product Marketing Manager will shape the product's market positioning, collaborate with product and growth teams, and analyze user metrics to drive revenue and adoption.

Lead product positioning, go-to-market strategy and launches. Provide voice-of-customer insights, develop persona-based messaging, enable sales with content and cross-functional launch plans, and manage product lifecycle to drive adoption, retention and revenue.

Lead product positioning, messaging, and go-to-market strategy for Benevity solutions. Drive end-to-end product launches, voice-of-customer research, enablement content, cross-functional collaboration, and lifecycle management to increase sales, adoption and retention.

Lead the content and product marketing efforts at EviSmart, focusing on customer narratives, case studies, and sales enablement materials for a fast-growing SaaS product.

The Product Marketing Manager will develop go-to-market strategies, manage customer insights and advisory programs, create marketing materials, and drive adoption and revenue growth through collaborator engagement and data analysis.

Lead go-to-market strategy and execution to expand into the furniture segment. Drive product launches, sales enablement, competitor and industry analysis, customer interviews, relationship building, cross-functional roadmap alignment, and KPI-driven iteration to accelerate adoption and revenue growth.

Lead product marketing for an enterprise B2B SaaS agent: own launches, create customer case studies and academies, build competitive intelligence and ROI tools, develop sales enablement assets, and track marketing impact on pipeline and revenue.

Own messaging, positioning, and enablement for the private equity segment. Build PE personas and playbooks, support Sales with collateral and competitive battlecards, run voice-of-customer research and win/loss analysis, and use AI tooling to accelerate content production while partnering cross-functionally with Sales, Demand Gen, Product, and Customer Marketing.

Provide in-house product and IP legal counsel across patent prosecution, IP portfolio management, brand protection, open-source licensing, and product launch readiness. Support invention harvesting, draft and review IP-related commercial contract clauses, assist with AI governance and trade compliance, conduct legal research and diligence, and collaborate cross-functionally with engineering, product, privacy, and commercial teams.

Lead a Product Marketing team to define go-to-market strategy, positioning, messaging, and enablement. Partner cross-functionally with Product, Sales, and Marketing to drive product launches, adoption, KPAs, and team development while implementing scalable PMM processes and tools.

Lead product marketing for assigned portfolio: develop positioning/messaging, drive launches, enable sales, create content, gather customer and competitive insights, mentor junior team members, and measure adoption and growth.

Lead a product marketing portfolio: set GTM strategy, positioning, launches, and measurement. Manage and develop PMM team, drive cross-functional execution with product, sales, and CS, and use data and customer insights to grow adoption, engagement, and retention.

Lead product marketing strategy and go-to-market for enterprise and nonprofit products: craft positioning, drive launches and campaigns, create sales enablement and proof points, partner cross-functionally, and scale marketing execution using AI tools.

Lead trial-to-paid conversion for Teams and Business users through experimentation and lifecycle strategies. Design and run A/B tests across email and in-product messaging, analyze results with Amplitude and Power BI, develop messaging and segmentation, and collaborate with Product, UX, Data, and Customer Experience to optimize user journeys and unlock growth.

The Senior Manager, Product Marketing will lead a team focused on accelerating Jobber's Fintech business through strategy development, coaching, and driving revenue growth.

Lead go-to-market and product adoption for a product portfolio: develop positioning, messaging, launches, enable internal teams, run customer research and experiments, drive adoption and retention, track KPIs, and collaborate cross-functionally with product, data, and customer teams to inform strategy.

Lead go-to-market strategy and messaging for Weave's AI-enabled life sciences platform. Own product launches, market and customer insights, multimedia content, sales enablement, campaigns, and cross-functional collaboration to drive adoption, demand, and faster sales cycles.

The Product Marketing Manager will drive go-to-market strategies, define customer value propositions, and collaborate with various teams to launch products effectively.

As the Content & Product Marketing Lead, you'll create compelling narratives from technical specs, drive product strategy, and support GTM strategies while producing various content formats.

Lead go-to-market and product adoption for assigned product portfolios. Build positioning, messaging, and launch campaigns; enable internal teams; run experiments and market research; track KPIs and drive feature adoption through data-informed strategies and customer insights.