Top Marketing Manager Jobs in Vancouver

Own regional marketing strategy and pipeline growth for a sales territory. Plan and execute regional events, account-focused campaigns, digital and content programs, and partner marketing initiatives. Manage campaign budgets, logistics, agencies, measurement, and reporting while coordinating with sales, channel partners, and cross-functional marketing teams. Mentor regional marketers, improve team processes, and use data and AI-assisted automation to optimize performance. The role supports a global sales region and requires up to 50% travel.

Own global B2B lifecycle and email marketing across prospect and merchant journeys. Develop personalized nurture, onboarding, adoption, retention, churn prevention, and winback programs across North America, the UK, and APAC. Lead email testing, segmentation, AI-enabled personalization, product go-to-market campaigns, reporting, and revenue-impact measurement. Partner with Sales, Product, Content, Revenue Operations, Partnerships, Compliance, and regional teams to improve merchant acquisition, activation, engagement, transaction volume, and lifetime value.

Own global B2B lifecycle and email marketing for Afterpay and Cash App merchants. Develop personalized prospect, onboarding, adoption, retention, churn-prevention, and winback journeys across regions. Lead email testing, segmentation, AI-enabled personalization, product launches, reporting, and cross-functional collaboration with Sales, Product, Content, Partnerships, and Compliance to increase pipeline, transaction volume, engagement, and retention.

Manage broad B2B marketing initiatives to increase brand awareness and market share. Responsibilities include optimizing marketing strategies, forecasting market trends, managing budgets, overseeing branding and promotional campaigns, leading product marketing, demand generation, social media, and events teams, and monitoring competitors.

Leads brand strategy, storytelling, integrated marketing planning, partnerships, and campaign performance for Bosa Properties and its projects. Develops positioning, messaging, content strategies, marketing plans, and measurement frameworks while managing budgets, agencies, vendors, and cross-functional teams. Strengthens brand consistency, customer engagement, and business outcomes across residential and commercial initiatives.

Manage B2B marketing initiatives to increase brand awareness and market share. Responsibilities include optimizing marketing strategies, analyzing market trends, managing budgets, overseeing branding and promotional campaigns, leading product marketing, demand generation, social media, and events teams, and monitoring the competitive landscape.

Leads community growth strategy, member experiences, events, automated journeys, and integrated marketing for GitLab’s community programs. Builds programming calendars, collaborates with Sales, Customer Success, executives, and external partners, and uses AI and analytics to improve membership growth, engagement, retention, advocacy, and account participation.

Own the strategy, roadmap, and results for AI-powered marketing products, including discovery, content, campaigns, websites, email, social, and attribution. Lead cross-functional collaboration with engineering, design, AI/ML, client success, and sales. Run customer betas, improve product quality, drive adoption and retention, build business cases, and connect marketing channels to measurable revenue outcomes.

Develops and manages regional below-the-line marketing plans for beverage brands, including promotions, events, sponsorships, point-of-sale programs, budgets, demand planning, and performance evaluation. Partners with Sales and national brand teams, manages stakeholder relationships, coaches Brand Activity Managers, leads special projects, and ensures compliance with Canadian advertising and liquor regulations. The hybrid role is based in Delta, British Columbia, with approximately 20% travel.

Leads product marketing strategy and execution, including positioning, messaging, customer and market insights, product launches, go-to-market programs, competitive strategy, sales enablement, and marketing content. Partners cross-functionally with Product, Sales, Customer Success, Demand Generation, Analytics, and Creative teams to drive customer adoption, pipeline, revenue, and market growth.

Build, manage, and optimize automated lifecycle marketing journeys across onboarding, activation, adoption, retention, renewal support, cross-sell, and expansion. Lead behavior-based segmentation, personalization, AI-enabled workflows, campaign testing, performance reporting, and predictive targeting. Partner with Product Marketing, Sales, Customer Success, Revenue Operations, Product, and Analytics to increase engagement, product adoption, retention, pipeline, bookings, and revenue.

Owns lead nurture and trial-to-paid conversion programs for a B2B SaaS company. Leads acquisition lifecycle strategy, AI-enriched personalization, customer journey orchestration, experimentation, and cross-functional handoffs across marketing, sales, product, and success. Diagnoses funnel losses, prioritizes opportunities, configures journeys and automation, writes communications, and drives measurable improvements in lead, trial, and revenue conversion.

Owns multi-channel B2B SaaS marketing programs that grow qualified pipeline and brand awareness. Responsibilities include ICP-focused messaging, answer engine and search optimization, website content management, HubSpot campaign execution, paid campaign coordination, performance reporting, and continuous testing. The role requires collaboration with web agencies and content creation across blogs, landing pages, ebooks, case studies, webinars, video, and product launches.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

Build and manage Waabi’s demand generation engine through lifecycle marketing, email nurture, paid digital campaigns, ABM, content, webinars, and outbound prospecting. Generate and qualify MQLs, track CAC and funnel performance, optimize campaigns, and contribute directly to sales pipeline. The role requires hands-on execution, strong analytical and writing skills, AI-enabled marketing workflows, and collaboration with brand, events, product marketing, and sales teams.

Develop and execute AI-driven customer marketing strategies that increase product adoption and engagement. Architect behavior-based customer journeys, define next-best actions, run feature adoption campaigns through webinars and content, integrate AI into engagement operations, and measure marketing performance. Collaborate cross-functionally with Product Marketing, Sales, and Customer Success while using customer data and engagement metrics to optimize programs.

Build and own customer marketing programs spanning advocacy, lifecycle engagement, retention, referrals, and account expansion. Create case studies, testimonials, reference programs, segmented email campaigns, nurture programs, and targeted outreach. Partner with sales and client services to identify growth opportunities, engage customer champions, and connect marketing activity to pipeline and revenue. Manage marketing technology, track performance, and optimize campaigns in a remote, cross-functional environment.

Own Fellow’s events program across conferences, webinars, executive dinners, and roundtables. Responsibilities include event strategy, sponsorships, logistics, guest recruitment, promotion, sales coordination, post-event follow-up, and ROI reporting. The role manages event pipeline performance in HubSpot, repurposes event content, and uses AI and automation to improve research, list building, follow-up, and reporting. Travel across Canada and the U.S. is required.

Manage paid social and third-party media campaigns across LinkedIn, Meta, sponsored emails, webinars, and display advertising. Responsibilities include campaign setup, audience targeting, landing pages, copywriting, tracking, A/B testing, budget pacing, partner coordination, reporting, and optimization. Collaborate with lifecycle, campaign, marketing operations, content, web, analytics, and product marketing teams to improve lead quality, nurture engagement, and conversion to qualified pipeline.

Leads organizational marketing and communications strategy, brand management, digital campaigns, content development, media relations, fundraising promotion, event marketing, vendor coordination, budgeting, and performance reporting. The role manages stakeholder engagement and ensures consistent messaging across communication channels while using analytics to improve awareness, engagement, and campaign effectiveness.

Leads B2B lifecycle email strategy and execution across prospect and customer journeys. Owns nurture programs, segmentation, personalization, automation, copywriting, testing, deliverability, performance reporting, and optimization using Marketo, 6sense, and AI-enabled workflows. Partners cross-functionally to improve conversion, adoption, retention, and expansion while maintaining brand, compliance, privacy, and quality standards.

Own Dropbox’s lifecycle marketing strategy across onboarding, engagement, retention, monetization, expansion, cross-sell, and re-engagement. Lead and develop a team, build scalable customer programs, establish experimentation and measurement practices, and partner cross-functionally to improve adoption, retention, and revenue. Develop the operating model, prioritization framework, governance, and technical capabilities needed to execute lifecycle marketing at scale.

Own strategy, execution, budgets, optimization, testing, tracking, attribution, and reporting for paid search, YouTube, and emerging AI advertising channels. Drive qualified B2B SaaS demand and pipeline across complex campaigns, using performance data to guide investment decisions. Collaborate with lifecycle, product marketing, creative, web, analytics, and marketing operations teams to improve landing pages, lead quality, nurture alignment, and conversion. Present performance insights and recommendations to senior leadership.

Own and scale full-lifecycle marketing programs across activation, engagement, retention, and win-back. Develop personalized transactional and marketing journeys through email, push, SMS, and in-app channels using Iterable. Write customer communications, run optimization experiments, and collaborate with product, design, engineering, and analytics teams to improve the customer experience and business outcomes.

Build and manage scalable partner marketing programs that generate demand and pipeline. Own partner segmentation, messaging, joint campaigns, partner enablement, budget allocation, and MDF investments. Measure partner-sourced and partner-influenced pipeline, engagement, and ROI while coordinating with Channel, Demand Generation, Product Marketing, Sales, Content, and Revenue Operations. Improve workflows through AI and automation in a fully remote, global environment.