Manage client portfolios and go-to-market strategies for consumer packaged goods brands. Drive sales, market share, profitability, merchandising, pricing, assortment, and shelving objectives through strategic planning, fact-based selling, business development, negotiations, and stakeholder collaboration. Maintain client data and KPIs, conduct business reviews, monitor market trends, coordinate customer visits, and deliver revenue goals while managing budgets.

Leads experiential marketing accounts and portfolios spanning conferences, trade shows, sponsorships, activations, and integrated campaigns. Responsibilities include senior client partnership, account growth, financial and budget oversight, cross-functional delivery, vendor management, event execution, risk mitigation, and team leadership. The role balances strategic portfolio direction with hands-on support during planning, live events, escalations, and post-program measurement.

Provide operational support for a client through data collection, cleansing, modeling, reporting and visualization. Build automated standardized reports and surveys, interpret results, and make data-driven recommendations to support sales and marketing objectives.