ABOUT US
tms unites technology, marketing, and sourcing to drive transformational change for the world's leading brands. With 1,200+ employees across 26 countries, we offer an impressive range of solutions - from inspiration and innovation to category management and delivery.
Operating as a creative agency, a strategic consultancy, a sourcing business, and a technology provider, we engage with over 110 million customers every single day for our clients, including McDonald's, T-Mobile, O2, Starbucks, and adidas.
Most importantly, we're a place where you can achieve great things, and be recognized as the best.
WHAT MATTERS THE MOST
Breakthrough, business-driving ideas come from extraordinary people with the freedom to be their most authentic selves at work. Authenticity and diversity are critical elements of our business. They can only be realized when we create access and equity for all. We foster a culture of inclusion and belonging and aspire to be ever-evolving.
tms is a place where brilliant people are better together. If you want your ideas to be heard and to contribute to a culture of inclusion and authenticity, bring us your voice! Visit us at tmsw.com.
WHY WE THINK YOU WILL LOVE THIS ROLE
tms is a customer engagement agency specializing in promotions, loyalty/CRM, and partnerships. We are seeking an experienced social media analyst with a deep passion for social trends, content creators/ influencers, online communities, along with an interest in gaming to join our team. The ideal candidate will combine analytical expertise with a personal connection to culture. This role requires someone who can confidently interpret social media data, identify emerging trends, and translate performance metrics into actionable insights. You will be instrumental in ensuring all content aligns with brand requirements and contractual obligations. The ideal candidate will be a strategic thinker who can balance analytical understanding with insight, while maintaining an authentic connection to gaming culture. We seek someone who can not only interpret data but also understand its implications for our gaming-focused strategies.
WHAT YOU WILL BRING TO THE ORGANIZATION
- Lead social media performance analysis and reporting, creating comprehensive assessments that benchmark against historical data
- Background in social content strategy, organic, paid and earned/influencer marketing with a history of optimizing social campaigns & initiatives through data-driven insights, measurement & reporting
- Conduct thorough vetting of potential influencers and partners, performing detailed background research to ensure alignment with brand values and objectives
- Support the Associate Director, Engagement Strategy and SVP, Strategy by providing data driven recommendations and thought leadership in the social media space
- Crisis Management: Detect potential PR crises early by monitoring negative sentiment and escalating issues to appropriate teams for timely resolution
- Trend Identification: Monitor emerging trends and topics within the industry to keep the company ahead of market shifts and consumer interests
- Optimize Content Strategies: Provide data-driven recommendations to optimize content strategies, ensuring alignment with audience preferences and maximizing engagement
- Advocates: Recognize key influencers and brand advocates to foster partnerships and enhance brand visibility
- Monitor partner brands and influencers to ensure content meets requirements, maintains brand integrity, and achieves performance targets
- Develop and present thought leadership content showcasing expertise in social media trends and gaming industry developments
SKILLS AND EXPERIENCE WE WOULD LIKE YOU TO HAVE
- 1-2 years of hands-on experience with Sprout Social platform; understanding of Boolean search (developing, writing and optimizing search logic)
- 3-4 years of experience in social media analytics, with demonstrated expertise in data interpretation and visualization
- Active participation in gaming communities and comprehensive knowledge of gaming culture and trends
- Proven track record in social media reporting and analysis, including deep understanding of metrics calculations and performance indicators
- Strong data analysis skills, including experience with audience segmentation and trend analysis
- Exceptional presentation abilities, with demonstrated success in communicating complex data insights to diverse stakeholders
- Experience in creating and delivering performance reports that drive strategic decision making
And we'd love you to...
- Agency experience
- Experience with additional social listening and analytics tools
- Background in gaming industry analytics or marketing
- History of published thought leadership content
Starting salary between $68,000-$75,000
TOTAL REWARDS
Our total rewards philosophy integrates programs for compensation, benefits, recognition, learning and development, corporate culture, corporate citizenship and work-life balance. While individual program components may differ by country, some things remain constant:
- Our commitment to rewarding results
- Opportunities to work with talented and driven individuals at every level of our company who respect each other, treat each other fairly and hold one another accountable for our customers'-and our company's-success
There's more ...
Generous medical, dental, vision and other great benefits
Paid parental and medical leave programs
401(k) with a company match component and profit sharing
15 days of paid time off plus company holidays
Hybrid work model
Tuition reimbursement and student loan repayment assistance
Inclusive employee resource groups
EQUAL OPPORTUNITY EMPLOYER
We are an equal opportunity employer, and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
RECRUITING AGENCIES
tms does not accept agency resumes submitted by third-party vendors unless a valid agreement has been signed and the tms Talent Acquisition Team has granted authorization for submissions for a specified position. Please do not submit or forward resumes to our site, tms employees, or any other company location. tms is not responsible for any fees related to unsolicited resumes.
Nearest Major Market: Chicago
