HG Insights is a leader in technology intelligence, providing data-driven insights that help businesses make strategic decisions about technology investments and market opportunities. We transform raw data into actionable intelligence that drives revenue growth and competitive advantage for our customers.
What You’ll Do:
We are seeking a passionate and experienced Go-To-Market Sales Engineer to play a vital role by educating the customer on how best to activate HG Insights Revenue Growth Intelligence within their sales and marketing processes.
You will be at the forefront of innovation, leveraging the power of data and AI to solve complex user problems and create significant business value. Educate clients on best practices learned through similar client interactions, identifying opportunities with the prospect for market insights to impact across a range of use cases.
Working collaboratively with the prospect to build an implementation plan and liaising with sales and customer success teams to ensure the optimum commercial and engagement plan is in place to deliver the maximum value. Through focused engagement in the pre-sales and onboarding phases of the customer journey, the Sales Engineer will make a significant impact on HG’s customer base.
Our ideal candidate is relentless in delivering customer value. You’ll be passionate about data and its use to solve complex customer problems. If you are a strategic thinker with a strong technical understanding of data and AI, a customer-centric mindset, and a proven track record of delivering customer value, we want to hear from you!
What You'll Be Responsible For:
- Decreasing prospect/customer time to value by defining a sales and marketing transformation plan based on data and AI-centric best practices and unique customer needs to drive deal closing and the customer onboarding phase
- Contributing to the alignment of the prospects sales, marketing, and product teams to ensure adoption of the transformation plan
- Splitting time between HG sales and customer success teams as a subject matter expert to educate prospects and customers on the HG offering and best practices. Targeting a split of 80% pre-sale and 20% post sale activity.
- Creating best practices and training materials for HG sales and customer success teams
- Acting as an expert in the capabilities of HG’s offering to ensure solution fit with prospects and customers
- Working with HG’s product team to evolve our product offering based on your front-line experiences
What You’ll Need:
- 5+ years pre-sale experience within data intelligence / GTM technology vendor or held a senior sales operations role client side
- A customer-centric mindset with a passion for solving user problems.
- Outstanding customer rapport with ability to confidently communicate at all levels of seniority
- Commercial mindset with strong sales acumen
- An understanding of intelligence providers such as ZoomInfo, 6Sense, D&B, Apollo.io, Clay TechTarget etc.
- Working knowledge of the typical martech stack to include AI, automation, CDPs, CRM, data warehouseHaving working knowledge of at least one of the following use case areas.
- Market Planning
- Competitive Intelligence
- Partner Programs
- ICP Development
- Territory Optimization
- Wallet Share
- Account Sizing & Scoring
- An understanding of how to drive transformation through process change
- Playmaker abilities that can get Strategy, Sales, Marketing and Product aligned
- Ability to educate and lead people to an outcome
