Who we are is what we do.
Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.
Among the largest globally distributed companies in the world, our team of 6,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.
Why should you be part of our success story?
As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.
Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.
Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $12 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.
Scope: Own the strategy, creation, and execution of scalable partner marketing campaigns that drive awareness, enablement, and co-sell activation across Deel’s partner ecosystem, with a focus on Core and Emerging partners. This role translates the overarching partner narrative into high-impact, repeatable marketing programs and works closely with partner managers to activate campaigns that generate pipeline and deepen partner engagement.
You’ll collaborate closely with the Senior Partner Experience Manager to ensure campaigns align to Deel’s GTM identity and messaging frameworks, while working hand-in-hand with Partner Managers to deliver results-driven activations.
Responsibilities:
Campaign Development & Execution
Design and execute repeatable marketing campaigns across the partner lifecycle, including co-branded plays, ABM programs, and demand-gen initiatives.
Build “campaigns-in-a-box” that can be localized and deployed by Partner Managers across regions and partner types.
Manage campaign calendars, stakeholder alignment, and delivery process end-to-end, ensuring timely and effective execution.
Asset Creation & Activation
Develop and produce campaign assets such as landing pages, social kits, email templates, event toolkits, and promotional content.
Localize and adapt assets for priority geographies and partner segments.
Ensure all materials align with Deel’s partner brand standards and value propositions.
Partner Activation & Pipeline Acceleration
Collaborate with partner managers to design campaigns that drive top-of-funnel activity, influence pipeline, and accelerate active opportunities.
Work with Marketing Ops to track campaign performance, measure ROI, and optimize based on results.
Use data to identify and prioritize campaign opportunities aligned to strategic GTM plays and partner segmentation.
Cross-Functional Collaboration
Partner with the Senior Marketing Manager - Content and Comms to ensure campaign creative, messaging, and activations are consistent with Deel’s partner GTM strategy.
Work with Regional Marketing and Events to integrate campaigns into field activities and partner event sponsorships.
Collaborate with Product Marketing and enablement teams to ensure partner campaigns are integrated into larger GTM initiatives and supported with relevant training and resources.
Measurement & Optimization
Define and track campaign KPIs: activation rate, partner engagement, influenced pipeline, MDF utilization, and content performance.
Build feedback loops with Partner Managers and partners to improve campaign effectiveness and iterate on playbooks.
Scope: Own the strategy, creation, and execution of scalable partner marketing campaigns that drive awareness, enablement, and co-sell activation across Deel’s partner ecosystem, with a focus on Core and Emerging partners. This role translates the overarching partner narrative into high-impact, repeatable marketing programs and works closely with partner managers to activate campaigns that generate pipeline and deepen partner engagement.
You’ll collaborate closely with the Senior Partner Experience Manager to ensure campaigns align to Deel’s GTM identity and messaging frameworks, while working hand-in-hand with Partner Managers to deliver results-driven activations.
Responsibilities:
Campaign Development & Execution
Design and execute repeatable marketing campaigns across the partner lifecycle, including co-branded plays, ABM programs, and demand-gen initiatives.
Build “campaigns-in-a-box” that can be localized and deployed by Partner Managers across regions and partner types.
Manage campaign calendars, stakeholder alignment, and delivery process end-to-end, ensuring timely and effective execution.
Asset Creation & Activation
Develop and produce campaign assets such as landing pages, social kits, email templates, event toolkits, and promotional content.
Localize and adapt assets for priority geographies and partner segments.
Ensure all materials align with Deel’s partner brand standards and value propositions.
Partner Activation & Pipeline Acceleration
Collaborate with partner managers to design campaigns that drive top-of-funnel activity, influence pipeline, and accelerate active opportunities.
Work with Marketing Ops to track campaign performance, measure ROI, and optimize based on results.
Use data to identify and prioritize campaign opportunities aligned to strategic GTM plays and partner segmentation.
Cross-Functional Collaboration
Partner with the Senior Marketing Manager - Content and Comms to ensure campaign creative, messaging, and activations are consistent with Deel’s partner GTM strategy.
Work with Regional Marketing and Events to integrate campaigns into field activities and partner event sponsorships.
Collaborate with Product Marketing and enablement teams to ensure partner campaigns are integrated into larger GTM initiatives and supported with relevant training and resources.
Measurement & Optimization
Define and track campaign KPIs: activation rate, partner engagement, influenced pipeline, MDF utilization, and content performance.
Build feedback loops with Partner Managers and partners to improve campaign effectiveness and iterate on playbooks.
Qualifications:
5+ years of experience in B2B partner marketing in SaaS, demand generation, or channel marketing.
Comfortable building and executing integrated partner campaigns globally from scratch.
Ability to work cross-functionally and manage relationships across partnerships, sales, marketing, and product teams.
Proficiency with CRM systems (Salesforce), marketing automation tools, and analytics platforms.
Experience with EMEA & APAC regions in particular is an advantage
Proficiency in an additional language is a plus
Total Rewards
Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.
Some things you’ll enjoy
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access
At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.
Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visitingour careers page.
Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.
Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at [email protected] of the nature of the accommodation that you may require, to ensure your equal participation.
We use Covey as part of our hiring and/or promotional processes. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. For positions in New York City, our use of Covey complies with NYC Local Law 144.
We began using Covey Scout for Inbound on March 30, 2025.
For more information about our data protection practices, please visit our Privacy Policy. You can review the independent bias audit report covering our use of Covey here: https://getcovey.com/nyc-local-law-144
