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Apply Digital

Senior MarTech Strategist

Posted 23 Days Ago
Be an Early Applicant
Hybrid
2 Locations
Senior level
Hybrid
2 Locations
Senior level
The Senior MarTech Strategist will bridge client requirements with project execution, optimize MarTech platform usage, and lead consulting teams for successful project outcomes.
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ABOUT APPLY DIGITAL


Apply Digital is a global digital transformation partner for change agents. Leveraging expertise that spans Business Transformation Strategy, Product Design & Development, Commerce, Platform Engineering, Data Intelligence, Marketing Services, Change Management, and beyond, we enable our clients to modernize their organizations and deliver meaningful impact to their business and customers.


Our 750+ team members have helped transform global companies like Kraft Heinz, NFL, Moderna, Lululemon, Dropbox, Atlassian, A+E Networks, and The Very Group. 


Apply Digital was founded in 2016 in Vancouver, Canada. In the past nine years, we have grown to nine cities across North America, South America, the UK, and Europe. 


At Apply Digital, we believe in the “One Team” approach, where we operate within a ‘pod’ structure. Each pod brings together senior leadership, subject matter experts, and cross-functional skill sets, all working within a common tech and delivery framework. This structure is underpinned by well-oiled scrum and sprint cadences, keeping teams in step to release often and retrospectives to ensure we progress toward the desired outcomes. 


Wherever we work in the world, we envision Apply Digital as a safe, empowered, respectful and fun community for people, every single day. Together, we work to embody our SHAPE (smart, humble, active, positive, and excellent) values and make Apply Digital a space for our team to connect, grow, and support each other to make a difference. 


Visit our Careers page to learn how we can unlock your potential.


LOCATION: Apply Digital is hybrid/remote friendly. The preferred candidate should be based in either the Greater Toronto Area or the Greater Vancouver Area of Canada, working in hours that align to ET (Eastern Timezone) or PT (Pacific Timezone).


THE ROLE:


We want to bring on a Senior MarTech Strategist to join our MarTech Consulting team. The ideal candidate is someone who is wholly invested in a full-time career in MarTech and is interested in taking on a leadership position within the organization. 


This is a full-time, hybrid position (at least 1x a week as is feasible). We seek candidates based in the Toronto or Vancouver, Canada metro areas.

Responsibilities:

  • Act as the conduit between our clients and our business, driving ownership of gathering and understanding use case requirements and expected outcomes for specific projects.
  • Develop a thorough understanding of our client’s businesses, including their goals, pain points, opportunities, and success metrics. 
  • Determine how Ragnarok will deliver value against each of these metrics throughout the engagement.
  • Enable close collaboration with clients and internal project teams, ensuring effective communication, documentation, planning, and execution of projects and programs.
  • Provide expert recommendations to optimize our client’s use of their MarTech platforms, including Segment, mParticle, High Touch, Braze, Iterable, AppsFlyer, Mixpanel, Heap, Amplitude, and more.
  • Ensure the delivery of Ragnarok services meets product expectations and contractual specifications, providing feedback, guidance, and training to correct misalignment on each of these key factors.
  • Identify areas of improvement within Ragnarok core services through process recommendations and driving change management through each service line owner.
  • Manage and coach current technical consulting employees and any future team members that are assigned to you.
  • Drive successful outcomes for client projects through direct management, delegating tasks, supporting team members in their execution, and maintaining healthy client communications.

Minimum requirements to be considered:

  • Has 5+ years of experience in client or key stakeholder interaction.
  • Has direct experience working within Segment, Hightouch, mParticle, Tealium, or similar CDP tools.
  • Has platform experience with Braze, Iterable, Klaviyo, or other email MarTech platforms.
  • Has experience with Amplitude, Mixpanel, Looker, Tableau, and other BI and Analytics platforms.
  • Has previously designed and architected a CDP or Marketing Automation integration and can speak through the entire implementation process.
  • Has the ability to recognize opportunities and solutions to clients’ key business challenges through technology. 
  • Experience with routing feedback and assets between different stakeholders.

The ideal candidate:

  • Has a track record of excellent communication between teams and clients.
  • Has the ability to articulate technical topics clearly to a non-technical audience.
  • Has experience with cross-functional teams including engineers, executives, and stakeholders.
  • Has superior written skills, epic organization, email etiquette, and communication skills.
  • Is a people person with a good attitude, is friendly, and thrives in a team environment.
  • Is a self-starter and motivated.

LIFE AT APPLY DIGITAL


At Apply Digital, people are at the core of everything we do. We value your time, safety, and health, and strive to build a work community that can help you thrive and grow. Here are a few benefits we offer to support you:


Great projects: Broaden your skills on a range of engaging projects with international brands that have a global impact.

An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.

Learning opportunities: We offer generous training budgets, including partner tech certifications, custom learning plans, workshops, mentorship, and peer support.

Generous vacation policy: Work-life balance is key to our team’s success, so we offer flexible personal time offer (PTO); allowing ample time away from work to promote overall well-being.

Customizable benefits: Tailor your extended health and dental plan to your needs, priorities, and preferences.

Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both.


Apply Digital is committed to building a culture where differences are celebrated and everyone feels welcome. That’s why we value equal opportunity and nurture an inclusive workplace where our individual differences are recognized and valued.


For more information, visit the Diversity, Equity, and Inclusion (DEI) section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by emailing us at [email protected].

Top Skills

Amplitude
Braze
High Touch
Iterable
Looker
Mixpanel
Mparticle
Segment
Tableau

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