Sales Analyst

veritree is an award-winning climate tech start-up based in Vancouver. Launched in 2021, our technology measures and verifies the impact of global restoration efforts from the ground up. We are on a big mission to plant 1 billion verified trees by 2030 with our community of businesses, planting organizations, and consumers who believe in the transformative power of verified restoration projects to create real and meaningful impact for the planet, nature, and people.

We’re hiring a Sales Analyst to build the intelligence engine behind veritree’s outbound and partner expansion efforts across both Enterprise and Commercial accounts.

This is a highly data- and AI-driven role. You’ll work with large datasets, enrich and structure information at scale, and produce prioritized account lists, opportunity sizing models, and partner expansion insights that directly drive revenue. You’ll also set up monitoring/alerts for new tree planting commitments so our team can move quickly as the market evolves.

This role is internal-facing and execution-focused: your work will show up in the CRM, dashboards, target lists, enrichment fields, and weekly prioritization inputs for Sales.

1. Identify, qualify, and maintain a market intelligence dataset of at least 1,500 net-new companies engaging in environmental and alternative give-back initiatives enabling Sales to prioritize companies with high-intent 
2. Implement AI-driven enrichment and intent-based outbound automation across email and LinkedIn that surfaces relevant company signals and automatically populates CRM-ready fields used in outbound sequences.
3. Identify and size expansion opportunities within existing partners, including alternative give-back initiatives, foundation work, carbon programs, new departments, and geographies, and deliver prioritized expansion insights to Sales.
4. Enable measurable improvements in Sales performance and pipeline quality, contributing to:
• a 20% increase in meetings booked, and
• a 10% increase in meetings progressing into the deal pipeline,
  through improved targeting, timing, personalization, and trust driven messaging.
  

• Build and maintain structured market datasets and keep them current through monitoring and alerts.
• Pull, clean, and analyze large datasets to enrich accounts with program details and estimate annual opportunity size.
• Use AI workflows (ChatGPT/Gemini/Perplexity/n8n + enrichment tools) to accelerate research, extract structured insights, and create HubSpot/CRM-ready fields at scale.
• Segment and prioritize account lists for Enterprise vs Commercial motions and deliver prioritized targets to Sales
• Identify expansion opportunities within existing partners (new departments, geos, carbon programs, foundation giving, external impact initiatives).
• Surface trends from existing partners and market signals to inform who to target and which business use cases to lead with, especially for companies new to restoration/giveback programs.

• 3+ years in sales analytics, market intelligence, revenue operations, research, or GTM strategy roles.
• Advanced Excel / Google Sheets (large datasets, pivots, models, structured outputs).
• Strong AI fluency — able to use tools like ChatGPT, Gemini, and/or Perplexity to accelerate research, enrichment, classification, and analysis.
• Experience with enrichment/prospecting tools such as Clay, Unify, Apollo, or similar platforms.
• Proven ability to turn messy information into clean datasets, prioritized target lists, and clear next actions for Sales.
• High ownership, strong attention to detail, and comfort building systems from scratch.
  

• CRM experience (HubSpot or equivalent) and strong data hygiene habits.
• Experience supporting outbound motions across Enterprise and Commercial segments.
• Familiarity with corporate impact, sustainability, or giving programs.

At veritree, we recognize that compensation and performance development are key to attracting and retaining top talent. Our approach is grounded in fairness, transparency, and creating opportunities for growth as both our people and business scale.

Some highlights you can expect include:

• Competitive salary with a performance-driven framework that ensures fair and consistent compensation reviews, tied to individual impact and business growth
• Extended health, dental, and vision benefits
• Additional Health Spending Account (HSA) / Lifestyle Spending Account (LSA) to support your well-being and lifestyle interests
• A variety of time-off programs, including vacation, personal days, and a 4-week remote work program each year
• Employee discount with tentree, our sister company
• A flexible, hybrid work environment designed for collaboration and focus-driven impact

veritree ensures that compensation is reviewed fairly and consistently, with opportunities for salary progression tied to sustained performance. As such, the salary range for this role is $65,000 to $85,000 CAD.
This range is positioned around the 50th-75th percentile of market data we’ve collected, reflecting our commitment to competitive pay. Final offer amounts are based on individual experience and skillset of the candidate demonstrated during the recruitment process.

We reserve the >75th percentile of our salary ranges for internal employees who demonstrate sustained high performance and impact at veritree.

veritree is an equal opportunity employer. We are committed to building a team that represents diverse backgrounds, perspectives, and skills. All employment decisions are made on the basis of qualifications, merit, and business needs.