This role involves defining marketing objectives, driving strategies, empowering teams, and managing marketing efforts across multiple platforms to achieve growth.
Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
Similar Jobs
Automotive • Hardware • Robotics • Software • Transportation • Manufacturing
Support plant quality and assurance by implementing control plans, PPAP/PPF processes, PFMEA, capability studies, audits, supplier PPAP review, corrective actions, continuous improvement, and customer/supplier quality communication.
Top Skills:
Aiag ApqpBlueprint ReadingCare StationsControl PlanDesign GaugingDoeGauge CalibrationGauge R&RGd&TGp12Iatf16949Measuring EquipmentPfmeaPpapSpc
.png)
Cloud • Insurance • Payments • Software • Business Intelligence • App development • Big Data Analytics
The Sr UX Engineer will develop and maintain design systems for insurance software, focusing on user interface design, collaboration with UX teams, and creating scalable components.
Top Skills:
CSSFigmaHTMLJavaScriptReactVue
Artificial Intelligence • Professional Services • Business Intelligence • Consulting • Cybersecurity • Generative AI
The Senior Manager in Quality Engineering at PwC manages quality assurance efforts, leads projects, interacts with clients, and mentors teams to maintain high software quality standards.
Top Skills:
AgilePerformance Test EngineeringQuality AssuranceTest Automation
What you need to know about the Vancouver Tech Scene
Raincouver, Vancity, The Big Smoke — Vancouver is known by many names, and in recent years, it has gained a reputation as a growing hub for both tech and sustainability. Renowned for its natural beauty, the city has become a magnet for professionals eager to create environmental solutions, and with an emphasis on clean technology, renewable energy and environmental innovation, it's attracted companies across various industries, all working toward a shared goal: advancing clean technology.
