Assistant Marketing Manager

Assistant Marketing Manager

Vancouver, BC (Hybrid)

Full-Time, Permanent

Hybrid (3 days a week at the office)

Salary: $65,000 to $70,000

Work Location: Native Shoes is a hybrid organization based in Vancouver, BC. Employees located in the Greater Vancouver Area are expected to be in the office  3 days per week, with flexibility during peak content moments, launches, and events.

Why Native Shoes? 

Native Shoes is inspired by the past and built for the future. We design lightweight, purpose-driven footwear for families of feet, small to big, who are curious, playful, and always on the move.

Our brand is optimistic, human, and a little unexpected. We value ideas over ego, and progress over perfection. We believe great marketing brings together storytelling, creativity, and execution to create meaningful connections with our community.

At Native Shoes, our values guide how we work:

• Team: We build together and support one another.
• Ownership: We act like owners and take pride in our work.
• Curiosity: We ask, “what if?” and explore new ideas.
• Belief: We believe in the possibility of greatness, in our brand and ourselves.
  

About You

• You are a highly organized marketing professional who enjoys turning plans into action and keeping projects moving forward.
• You have experience supporting integrated marketing campaigns, product launches, or brand initiatives from concept through execution.
• You are comfortable managing multiple priorities, coordinating stakeholders, and meeting deadlines in a fast-paced environment.
• You understand how different marketing channels work together to create a consistent and engaging brand experience.
• You enjoy balancing creative thinking with operational excellence and know that great execution is just as important as great ideas.
• You are proactive, resourceful, and willing to take ownership of projects while collaborating closely with cross-functional teams.
• You communicate clearly, build strong relationships, and are comfortable working with internal teams, external partners, agencies, and vendors.
• You are curious, adaptable, and eager to learn, grow, and contribute to a purpose-driven lifestyle brand.
• You thrive in environments where priorities evolve, new opportunities emerge, and no two days look exactly the same.
  

What You’ll Do

Brand & Campaign 

• Support the execution of seasonal marketing campaigns aligned with brand priorities and seasonal storytelling.
• Coordinate campaign deliverables across digital, retail, email, partnerships, and social channels.
• Maintain the marketing calendar and track key milestones to ensure projects are delivered on time.
• Assist with campaign and product shoots, including planning, logistics, asset management, and coordination with creative partners.
• Coordinate external vendors, freelancers, agencies, and community partners to support marketing initiatives.
• Support content planning and execution across marketing channels, including social media.
  

Go‑to‑Market (GTM) 

• Support seasonal product launches and go-to-market initiatives across wholesale, retail, and direct-to-consumer channels.
• Assist in the development of sales support materials, presentations, product catalogues, and marketing toolkits.
• Coordinate with Brand, Commercial, and DTC teams to ensure marketing activities align with key business priorities and launch timelines.
• Help maintain consistency in brand messaging and execution across channels and markets.
  

Operational Management

• Coordinate marketing projects and initiatives, ensuring deliverables are completed on time and aligned with business priorities.
• Assist with budget tracking, invoice processing, and vendor coordination for marketing activities.
• Support cross-functional collaboration between Brand, Creative, Commercial, and DTC teams.
• Contribute to the continuous improvement of marketing processes, workflows, and project management practices.
  

Insights & Performance

• Assist in compiling campaign results, performance reports, and post-launch recaps.
• Gather consumer, market, and channel insights to support future campaign planning.
• Monitor marketing activities and provide recommendations for continuous improvement.
  

What You Bring

• 3–5 years of experience in brand marketing, marketing coordination, account management, or a related role.
• Experience supporting integrated marketing campaigns and product launches.
• Strong project management and organizational skills with excellent attention to detail.
• Ability to manage multiple priorities and deadlines in a fast-paced environment.
• Strong written and verbal communication skills.
• Experience working with creative teams, agencies, or external partners is an asset.
• Experience with social media coordination and content planning is an asset.
• Passion for consumer brands, storytelling, and creating meaningful customer experiences.
  

Bonus Points If You

• Have experience working in footwear, fashion, lifestyle, consumer goods, or direct-to-consumer (DTC) brands.
• Have supported seasonal product launches or integrated marketing campaigns across multiple channels.
• Have experience coordinating external agencies, freelancers, creators, or brand partners.
• Are comfortable working with marketing calendars, project management tools, and campaign reporting.
• Have experience supporting wholesale, retail, and e-commerce marketing initiatives.
• Bring a strong understanding of social media, content planning, and how different channels work together to support brand growth.
• Enjoy balancing creative thinking with operational excellence and execution.