Teams at Traction Complete

Own marketing operations across Salesforce and Pardot, including campaign setup, lead scoring, routing, lifecycle management, data quality, integrations, attribution, and reporting. Partner with Demand Generation, Sales, BDRs, and marketing teams to improve pipeline processes. Automate recurring work using Claude, Data Agents, and other tools while maintaining documentation, SOPs, and project workflows.

Generate qualified sales opportunities through outbound prospecting, phone, email, and social media outreach. Manage leads, conduct discovery and qualification, engage multiple buyers, identify target prospects, and track all sales activity in Salesforce. The role also involves meeting daily outreach and opportunity creation targets while refining sales processes to improve effectiveness.

Manage customer support and success by resolving technical issues, coordinating with internal teams and service providers, handling outages, documenting cases, educating clients, contributing to the knowledge base, escalating issues appropriately, and driving product adoption and low churn.