Teams at Appfire

Lead strategic technology partnerships, primarily within the Atlassian ecosystem. Build senior stakeholder relationships, identify collaboration and growth opportunities, evaluate commercial models, monitor platform and marketplace developments, and coordinate cross-functional initiatives with Product, Engineering, Finance, Marketing, Sales, and Data teams. Independently influence strategic decisions and translate complex technical and commercial topics into actionable business recommendations.

Own product marketing for a portfolio of B2B SaaS products, including positioning, messaging, full-funnel demand programs, product launches, sales and partner enablement, and customer expansion initiatives. Translate technical capabilities into compelling customer value and measurable go-to-market outcomes. Conduct customer and competitive research, guide cross-functional teams, and use performance data, AI, and automation to improve pipeline, adoption, conversion, cross-sell, and revenue.