The role involves executing and evolving social marketing strategies at SoFi, partnering with various internal teams to drive brand awareness and member growth. The Senior Manager will oversee creative development, social measurement, and compliance adherence while leveraging data trends to optimize social approaches.

The Senior Lifecycle Marketing Manager will develop and implement strategies to drive growth and retention for Life and Auto Insurance Policies. Responsibilities include managing multi-channel campaigns, collaborating with cross-functional teams, analyzing performance metrics, and reporting insights to leadership.