Territory Sales Manager - Western Canada

The Role: 

We are looking for an exceptional, innovative, and mission-driven Territory Sales Manager to help us continue to build a globally trusted and loved brand. 

Reporting into the Canadian Sales Director, the ideal candidate will be an expert at building quality relationships, a sales aficionado, dedicated to driving growth for their customers and a passionate advocate for all things Open Farm. Experience in the pet industry and/or as a Territory Sales Manager is a plus! 

Note: We’re looking for a true road warrior. This role involves approximately 60% overnight travel, including trips across Canada and into the U.S. To be considered, you must have a valid driver’s license and a current passport. This position will cover the following provinces: Alberta, British Columbia, Manitoba, and Saskatchewan. 

This is a remote position; however, candidates must reside in Alberta or British Columbia 

Primary Responsibilities (If this looks enticing, click “Apply”!) 

• Develop and manage sales strategies to achieve company goals, driving sales growth, brand development, and market leadership while overseeing daily sales operations, executing territory plans, and securing new accounts. 
• Regularly visit and phone prospective and existing customers for ongoing sales and support 
• Provide in-person and phone sales training to retailers on product features and benefits, while managing regional key accounts and chains through joint business planning, promotional execution, and new product introductions. 
• Develop, maintain and execute on territory sales target list 
• Liaise with the sales representatives of our distributors to establish and service accounts 
• Provide ongoing support and assistance to distributor sales representatives while targeting A, B, and C accounts based on present and potential revenue. 
• Assist retailers with merchandising, purchasing and replenishment planning 
• Participate in trade shows and conventions 
• Help to coordinate and attend in-store promotional events 
• Resolve retailer issues and complaints in a timely manner 

What YOU Bring to the Table: 

• Proven sales expertise with a track record of meeting or exceeding targets in territory or account-based roles  
• 3+ years of experience in sales, territory management, or business development  
• Hunter mentality — skilled at prospecting, opening new doors, and driving business growth 
• Relationship builder — able to connect quickly, earn trust, and nurture long-term partnerships 
• Data-driven seller — comfortable analyzing reports and using insights to inform strategic plans 
• Highly organized and able to manage multiple priorities, accounts, and travel demands 
• Proactive and resilient — thrives in a fast-paced, entrepreneurial, and competitive environment 
• Strong presentation and negotiation skills with the confidence to influence buying decisions 
• Financially savvy — experienced in managing and tracking trade and T&E budgets 
• Proficiency with Excel, PowerPoint, and navigating sales reporting systems 
• Must hold a valid driver’s license and passport and be comfortable with extensive travel 

What We Offer  

• The opportunity to grow and develop within a mission-driven, dynamic, and fast-growing company. 
• Competitive salary, benefits and opportunity for equity incentive compensation 
• Great office culture (with lots of adorable pets!) and people who are thoughtful and passionate about work and community  
• Casual dress code  
• Full suite of benefits - including monthly pet feeding program for someone who loves to keep their pet well-fed year-round  
• Annual Wellness Stipend  
• This is a remote opportunity; however, the ideal candidate will be based in Alberta or British Columbia, preferably in the Edmonton or Calgary area.