About the Product
Shop Builder is a no-code/low-code platform that lets game developers create fully branded web stores — selling virtual goods, currencies, and subscriptions directly to players. Connect an App Store or Google Play URL and a store auto-generates with the game's branding in minutes. Runs on desktop, mobile browser, and as a PWA.
Role Overview
We are looking for an experienced designer who can take ownership of UX architecture and strategy, someone who goes beyond execution and actively shapes how the product evolves.
The ideal candidate is comfortable on the technical side. They understand how software is built, can read a pull request, navigate Git, and communicate with engineers as a peer rather than a hand-off partner. We need a strong communicator and most importantly, we are looking for someone driven by innovation.
Why This Role Is Interesting
- Real scale — products processing millions of transactions alongside others being built from scratch
- System complexity — patterns you create propagate across an interconnected product ecosystem
- Global constraints — localisation, regional pricing, and cross-cultural UX are everyday considerations
- AI initiatives — you'll help shape how AI-driven features take form across the product
What We Look For
- 10+ years of product design experience, end-to-end ownership of complex digital products
- Strong UX strategy and systems thinking — ecosystem view, not just individual screens
- Technical literacy: Git, developer workflows, design-to-code handoff
- Strong cross-functional communication
- E-commerce, marketplace, fintech, or gaming background is a strong advantage
- Genuine curiosity about games and player purchasing behaviour
About the Design Team
We are a globally distributed team across 12 countries. Our core value is collaboration — it is the fuel that drives the team forward. We also deeply value diversity: in background, perspective, and approach. These are not aspirational statements; they are reflected in how the team is structured and how decisions get made.
About Xsolla
Xsolla is a global gaming commerce company that provides the business engine behind more than 2,000 game developers and publishers worldwide. Founded in 2005, Xsolla builds the payment, storefront, and monetization infrastructure that lets game developers sell directly to players — at global scale, across 200+ countries, in 20+ languages, and through 1,000+ payment methods. Partners include Roblox, Ubisoft, Epic Games, and Rockstar Games. Xsolla's core value proposition is helping developers bypass high platform fees by owning the direct relationship with their players.
