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Center

Sr. Manager, Content Marketing

Posted 8 Days Ago
Easy Apply
Remote
Senior level
Easy Apply
Remote
Senior level
The Senior Content Marketing Manager at Center will drive brand awareness and pipeline growth by developing and executing content marketing initiatives that enhance the customer journey. Responsibilities include managing the content calendar, collaborating with subject matter experts, optimizing SEO strategies, tracking content performance, and supporting revenue marketing efforts through compelling content across various channels.
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At Center, we’re building forward-looking technology to simplify how people work. Our transformative expense management solution is purposely built and offers three important advantages: it eliminates expense reporting for employees, radically reduces the amount of time needed to process expenses in the finance department, and offers real-time reporting and insights to drive cost-savings, analyze trends, and hit budget targets.

 

The Center team believes that great businesses are built by people who share common values. For us that means a passion for invention, a deep commitment to the customer, integrity, and operating with a sense of care and respect for one another. Working at Center you'll be joining a team that is intellectually curious, has a high degree of personal ownership and accountability, and values teamwork and collaboration.

 

Why Center?

Center is a hyper-growth SaaS company backed by the co-founder of Concur. We constantly strive to create an environment that allows our employees to thrive and do great work. We are a distributed workforce and have two amazing workspaces in Bellevue, WA and Minneapolis, MN. 


Center is seeking a Senior Content Marketing Manager to drive the growth of Center’s brand awareness and pipeline. This role will develop and execute content marketing initiatives that fuel the entire customer journey—from awareness to conversion, retention, and expansion. You will play a key role in shaping our thought leadership, optimizing our content strategy, and driving measurable engagement across channels.


Reporting to the Head of Brand and Content, you will manage the content marketing calendar, establish a strategic content cadence, and support content needs across revenue marketing, customer marketing, sales and business development. You will own the content management system for web and will also play a pivotal role in tracking content performance, refining SEO strategies, and ensuring brand consistency across web, email, and paid channels. You'll be a key stakeholder in campaign performance and optimization while also serving as the marketing point of contact for product data collection that fuels insights-driven storytelling.

You Will Have the Opportunity To:

  • Content Creation & Strategy:
  • Lead core asset concepting and execution across multiple formats (e.g., blog posts, whitepapers, data sheets, guides, infographics).
  • Develop and execute content campaigns that drive awareness, demand generation, and lead nurturing.
  • Collaborate with subject matter experts (SMEs) to craft compelling thought leadership content.
  • Leverage product and customer data to create data-driven storytelling assets that enhance credibility and market positioning.

  • Revenue Marketing Support:
  • Develop event materials and collateral to support field and virtual events.
  • Create and optimize content for paid marketing campaigns across digital channels.
  • Collaborate with Revenue Marketing to create content for email nurture campaigns, ensuring consistency and alignment with marketing goals.

  • Web Content Management & SEO:
  • Manage website content updates, consistency, and new page builds within WordPress.
  • Oversee blog strategy and execution, ensuring content aligns with industry trends and business goals.
  • Develop and implement SEO strategy, optimizing website structure, content, and metadata to improve search rankings.
  • Analyze and report on website traffic and key content performance metrics, using insights to refine the content strategy.

What You Will Bring to the Role:

  • Highly motivated self-starter who thrives in a fast-paced, high-growth environment.
  • Strong creative and analytical thinking, using data to inform storytelling and content strategies.
  • Experience developing content for multiple marketing channels, including web, social, paid, and email.
  • SEO expertise, with a track record of driving organic traffic through strategic content optimization.
  • Proven ability to develop compelling narratives and translate complex topics into engaging, high-impact content.
  • Comfortable with a high level of ambiguity and complexity and a bias for action.
  • Results-oriented, highly energetic, dynamic individual with hands-on mentality and strong attention to detail
  • Strong cross-functional collaboration skills, working with marketing, sales, CX, and product teams.
  • Proficiency in web content management (WordPress), analytics tools (Google Analytics, Tableau), CRM platforms (Salesforce), enablement platforms (Mindtickle).
  • Prior experience in a startup or high-growth environment is a plus.

Why Center?

· Backed by the co-founder of Concur

· All team members have the opportunity to make a critical impact at an early stage business

· An experienced management team that understands the space and knows how to build high performing teams

· Ownership through stock option grants

· Competitive base salary compensation package

· Comprehensive health insurance plan

· Flexible, self-managed PTO policy

· 401k program

· Great co-workers and a collaborative team that is passionate about helping every business to get the most out of every dollar they spend!


Center is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Top Skills

Seo
Wordpress

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