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Dialpad

Sr. Expansion Campaigns Manager - Cross-Sell

Reposted 11 Days Ago
Be an Early Applicant
Vancouver, BC
Mid level
Vancouver, BC
Mid level
Manage cross-sell marketing campaigns, collaborating with sales to drive customer engagement and optimize strategies based on performance data.
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About Dialpad

Dialpad is the leading Ai-powered customer communications platform creating human-first, Ai-enhanced solutions that will drive the next wave of how businesses communicate with and serve their customers. Enterprise customers like Randstad, Remax, Mizuho, Cigna, T-Mobile, Johns Hopkins, Motorola, Warby Parker, Panera Bread, and Netflix, use Dialpad and its Ai capabilities to deliver amazing customer experiences. Supported by notable investors such as Andreessen Horowitz, Google Ventures, and ICONIQ Capital, Dialpad is a dynamic force in Ai technology with a rapidly expanding presence. Visit dialpad.com to learn more.

Your role

Dialpad is looking for a Sr. Expansion Campaigns Manager - Cross-Sell to execute high-impact campaigns that expand customer value and drive revenue growth. This role sits at the intersection of marketing, sales, and customer success, where you'll leverage your creativity and data-driven mindset to deliver targeted cross-sell programs that engage customers, showcase Dialpad’s products, and address evolving business needs.

In this role, you’ll create and run campaigns across email, ads, webinars, and direct mail while collaborating closely with the Client Sales team to align efforts with their books of business. This is a hands-on role for someone eager to be strategic, contribute, and grow in a fast-paced environment.

What you’ll do 

The Sr. Expansion Campaigns Manager - Cross-Sell will be responsible for:

  • Executing end-to-end cross-sell marketing campaigns across channels, including copywriting, audience-building, performance tracking, and optimization.
  • Collaborating with Client Sales to develop account-specific initiatives, from prospecting to personalized outreach.
  • Creating and delivering value-driven programs such as webinars, educational content, and curated customer experiences.
  • Monitoring campaign performance, reporting on KPIs, and using data to drive future strategy.
  • Working cross-functionally with marketing operations, analytics, and brand teams to support campaign execution and alignment.

Skills you’ll bring 

  • Exceptional communication skills with the ability to craft engaging, audience-specific content.
  • Strong project management and organizational skills with experience collaborating across teams.
  • A growth mindset and eagerness to take on new challenges in a fast-paced environment.
  • Strong analytical skills with the ability to derive insights using tools like Excel or Google Sheets, or a readiness to quickly learn and leverage these tools.
  • An ability to adapt and thrive in dynamic environments while balancing multiple priorities.
  • 3-5 years of experience in marketing, digital marketing, business operations, or a related field.

Dialpad benefits and perks

Benefits, time-off, and wellness

An apple a day keeps the doctor away—and it doesn’t hurt that we offer flexible time off and great options for medical, dental, and vision plans for all employees. Along with that, employees also receive a monthly stipend to help cover your cell phone bill, home internet bill, and we reimburse for gym membership costs, a variety of wellness events, and more!

Professional development

Dialpad offers reimbursement for expenses related to professional development, up to an annual limit per calendar year.

For exceptional talent based in British Columbia, Canada the target base salary range for this position is posted below. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in British Columbia role postings reflect the base salary only, and do not include bonus, equity, or benefits.

British Columbia, Canada Salary Range

$115,500$142,567 CAD

Culture
We’ve been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent. 

Compensation
Teamwork makes the dream work, and Dialpad offers competitive salaries because each and every Dialer participates in our success.

Diversity, Equity, and Inclusion (DEI) at Dialpad

At Dialpad, we are passionate about Doing the Right Thing. This means we are committed to building a values-driven culture that celebrates identity, inclusion and belonging. As a global company, it’s our responsibility to come together to create a culture where all Dialers can Work BeautifullyDelight Our Users, and Innovate Continuously to bring our world-class product to life. 

Every Voice Matters at Dialpad. We build community through our Employee Resource Groups, company-wide celebrations, service days, and a robust internal learning & development program focused on the success of our Dialers.

Don’t meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.

Top Skills

Excel
Google Sheets

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