Lead product marketing for Teramind: own go-to-market strategy, messaging, launches, sales enablement, competitive research, and cross-functional coordination to drive adoption and revenue.
About the Role
We're seeking an experienced and strategic Senior PMM to lead our product marketing function. In this high-impact role, you will own the go-to-market strategy, messaging, and positioning for Teramind’s solutions. You will collaborate cross-functionally to drive product adoption, market leadership, and revenue growth.
Key Responsibilities
• Develop and execute comprehensive go-to-market strategies for new and existing products, driving product adoption and market share.
• Craft compelling messaging, positioning, and value propositions that differentiate Teramind.
• Lead the creation of sales enablement tools, including pitch decks, battlecards, product sheets, and competitive analyses.
• Partner with Product Management to deeply understand the product roadmap, customer needs, and market trends.
• Drive product launches, coordinating cross-functional teams across marketing, sales, product, and customer success.
• Conduct market, customer, and competitive research to inform product strategy and identify growth opportunities.
• Collaborate with demand generation and content teams to develop campaigns, webinars, case studies, and thought leadership assets.
• Serve as a subject matter expert and spokesperson for Teramind at industry events, webinars, and with analysts.
• Track and analyze key metrics to measure product marketing effectiveness and inform continuous improvement.
Required Qualifications
• 8+ years of product marketing experience in high-tech/B2B SaaS.
• Proven success in building and executing go-to-market strategies for complex technology products (required).
• Deep understanding of the cybersecurity industry, trends, and buyer personas (strongly preferred).
• Exceptional written and verbal communication skills; skilled at translating technical features into customer-centric benefits.
• Demonstrated experience developing sales enablement materials and launching new products.
• Strong analytical skills with the ability to synthesize data into actionable insights.
• Experience collaborating with cross-functional teams in a fast-paced, global environment.
• Native English
• Ability to travel as needed for events, customer meetings, and team collaboration.
Nice-to-Haves:
• Experience marketing cybersecurity, SaaS, or enterprise IT solutions.
• Familiarity with HubSpot
• Experience working with distributed teams across multiple time zones.
About Us
At Teramind, we're pioneering a predictive, AI-driven approach to safeguarding organizations' people, data, and operations. As a global leader in user behavior analytics, insider risk management, and workforce intelligence, we empower businesses to transform data into a strategic asset - delivering clear visibility, control, and proactive protection across digital environments.
We're open to hiring in just about every country in the world! Feel free to apply even if you don't live in the country listed in the job description.
Benefits
This is a remote job. Work from anywhere! We’ve been thriving as a fully-remote team since 2014. To us, remote work means flexibility and having truly diverse, global teams.
Additionally:
• Collaboration with a forward-thinking team where new ideas come to life, experience is valued, and talent is incubated.
• Competitive compensation
• Career growth opportunities
• Flexible paid time off
• Laptop reimbursement
• Ongoing training and development opportunities
About our recruitment process
We don’t expect a perfect fit for every requirement we’ve outlined. If you can see yourself contributing to the team, we want to hear your story. You can expect up to 3 interviews. In some scenarios, we’re able to streamline the process to have minimal rounds. Director-level roles and above should expect a more thorough process, with multiple rounds of interviews.
All roles require reference and background checks
Teramind is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.
Top Skills
Hubspot
Similar Jobs
Consumer Web • Digital Media • Software
The Senior Product Marketing Manager, Payments at Circle will own product marketing for payments, develop messaging, craft content, guide go-to-market strategies, and enable cross-functional collaboration to drive customer success.
Consumer Web • Digital Media • Software
The Senior Product Marketing Manager, AI will lead product marketing for AI capabilities at Circle, focusing on messaging, adoption strategies, and customer education.
Top Skills:
AICopywritingDigital MarketingProduct Marketing
Consumer Web • Digital Media • Software
The Senior Product Marketing Manager for Email Hub will own messaging and positioning, create impactful content, guide go-to-market strategies, and enable sales and customer support teams, ensuring successful launches and customer adoption.
What you need to know about the Vancouver Tech Scene
Raincouver, Vancity, The Big Smoke — Vancouver is known by many names, and in recent years, it has gained a reputation as a growing hub for both tech and sustainability. Renowned for its natural beauty, the city has become a magnet for professionals eager to create environmental solutions, and with an emphasis on clean technology, renewable energy and environmental innovation, it's attracted companies across various industries, all working toward a shared goal: advancing clean technology.

