Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. Founded in 2017, Coalition combines broad insurance coverage with a digital risk assessment and continuous security monitoring to help organizations protect themselves in today’s hyper-connected world.
Opportunities to make an impact with bold thinking are real - and happening daily.
About the role
At Coalition, we’re reimagining cybersecurity by blending cutting-edge technology with cyber insurance to help small and medium-sized businesses navigate the ever-growing landscape of cyber risks. With over 90,000 policyholders, we have a unique window into the cyber risks that businesses face—allowing us to build innovative cybersecurity solutions that truly make a difference for our customers.
But here’s the thing: We need you!
We’re looking for a strategic and GSD’er Senior Manager, Product-led Growth, reporting into product marketing, to help build our Product-led Growth strategy. This role is key to accelerating our self-serve go-to-market motion. You’ll work hand-in-hand with our Product team to accelerate product adoption and customer acquisition within our security product portfolio. You will develop and execute growth strategies, optimize the customer journey, and drive impactful in-product campaigns – all while tracking key metrics along the way for onboarding, adoption, and conversion.
Responsibilities
- Craft compelling content: Develop messaging and content that makes complex topics feel approachable, and drives action at every stage of the in-product experience.
- Own the customer journey: Map out and refine the ideal user journey for Coalition’s security products, so that we can optimize acquisition, adoption, and conversion.
- Experiment, a lot: Develop the experimentation muscle at Coalition, and run fast, data-driven experiments across the user journey to test and validate new growth hypotheses.
- Collaborate with Product: Work closely with your partners in Product Management and Design to jointly shape and prioritize the growth roadmap.
- Optimize the journey: Use data insights, working with our data science team, to continuously refine the customer experience and improve conversion metrics.
Skills and Qualifications
- 6+ years of experience in growth or product marketing with a focus on user adoption.
- Small business and / or security experience is a plus— we’re all about finding someone who understands how to inspire action in our customer base.
- Testing and experimentation are second nature to you—you’re not afraid to fail fast and quickly learn from data.
- Self-starter with a passion for working in dynamic environments and juggling multiple projects.
- Collaboration and communication is key: You thrive in cross-functional teams, know how to align stakeholders, and bring clarity and impact to every discussion.
Perks
- 100% medical, dental, and vision coverage
- Flexible PTO
- Annual home office stipend and WeWork access
- Mental & physical health wellness programs like Headspace, Lumino, and more!
- Competitive compensation and opportunity for advancement
We’re a remote-first, mission-driven team committed to building a more inclusive culture with people of all different backgrounds. We trust our team members to take responsibility, share ownership, and put in the work to help us in our pursuit to solve digital risk.
Coalition’s exceptional growth stems from its ability to address real-world problems for organizations of all sizes and remain true to our founding values of character, humility, responsibility, purpose, authenticity, and inclusion.
We’re always looking for collaborative, inquisitive individuals to join #OurCoalition.
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Privacy Notice
Coalition is committed to protecting your privacy and handling your personal information responsibly. We collect, use, and store personal information as necessary for the recruitment process and in compliance with applicable privacy laws and regulations in all regions where we operate. We want you to understand what personal information we collect, how we use it, and your rights regarding access, correction, and deletion of your data where applicable. Information submitted, collected, and processed as part of your application is subject to Coalition's Privacy Policy. For further details, please review our full Privacy Policy or contact us with any questions regarding how your information is handled.
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Anti-Discrimination Notice
Coalition is proud to be an Equal Opportunity employer. Our policy is to provide equal employment opportunities to all individuals, without discrimination or harassment on the basis of any characteristic protected by applicable laws in each country where we operate. This commitment includes, but is not limited to, ensuring equal treatment in recruitment, selection, training, promotion, transfer, compensation, and all other aspects of employment. Coalition does not tolerate discrimination or harassment of any kind, and we are dedicated to fostering an inclusive and supportive workplace.
Accommodations
Coalition is committed to providing reasonable accommodations to qualified individuals with disabilities, including applicants and employees, in accordance with applicable laws and regulations in each country where we operate. Our policy is to support equal opportunity in the hiring process by considering qualified applicants regardless of disability or other protected characteristics, unless providing accommodation would impose an undue hardship or disproportionate burden. If you require accommodation to complete an application, interview, pre-employment testing, or participate in the selection process, please contact us at [email protected]. We also consider all qualified applicants, including those with criminal histories, in line with applicable laws and regulations in each jurisdiction.
To all recruitment agencies: Coalition does not accept unsolicited agency resumes. Do not forward resumes to our email alias, employees, or other physical or virtual organization locations. Coalition is not responsible for any fees related to unsolicited resumes.
