Lead regional marketing operations by managing project execution, optimizing processes, and ensuring cross-functional collaboration for effective campaigns.
Your Opportunity at ARC’TERYX:
The Senior Manager, Brand Operations – North America (NAM) is a critical role responsible for leading regional marketing operations in support of go-to-market plans across the U.S. and Canada. This individual will drive process excellence, manage cross-functional workflows, and ensure timely and integrated delivery of regional campaigns, seasonal storytelling, and experiential activations.
This role requires a seasoned operations leader with a passion for the outdoors, strong marketing acumen, and the ability to keep complex projects moving across teams and timelines.
This role is based out of our North Vancouver office and is open to hybrid work. Candidates must be eligible to work in Canada.
Meet Your Future Team:
This role sits in Regional North America Brand Marketing team, working closely with the NAM Brand Leadership and alongside Brand Marketing’s operational and strategic team. This role works closely with cross-functional partners across the organization.
If you were the Senior Manager, Brand Operations – NAM, here are some of the core activities you would be doing:
Project Management & Execution
- Leading end-to-end project management for all regional marketing campaigns and initiatives
- Owning marketing calendars and milestone tracking across seasonal and always-on efforts
- Collaborating with brand, creative, digital, and retail teams to ensure timely delivery and integration across channels
Briefing & Cross-Functional Coordination
- Translating regional strategies into clear, actionable briefs for internal and external partners
- Facilitating alignment across creative, media, experiential, and e-commerce teams
- Serving as the connective tissue between regional and global brand teams
Channel Integration
- Ensuring marketing activations are fully integrated across DTC channels including owned retail, digital, email, and social
- Tracking and reporting on regional execution against brand priorities and KPIs
- Supporting market-specific adaptations that remain true to global brand standards
Process & Optimization
- Refining regional workflows and implement best-in-class operational tools
- Championing operational excellence, resource planning, and calendar discipline
- Identifying areas for improvement and drive ongoing enhancements in planning and execution
Here are some of the things you could be working on in the future:
- Providing ongoing reports to partners on NAM marketing needs and timelines, working within our project management process to develop a workstream that ties into our current business operations
- Providing, when necessary, options/impacts, risk/opportunities on any project areas that lack attention and ownership
Are you our next Senior Manager, Brand Operations – NAM?
- You have a Bachelor's degree or postsecondary education in a related field (GTM lifecycles, operations in the clothing/textile industry, Design Operations, Agency/Studio Operations)
- You have 8+ years of experience in GTM and brand operations—ideally within a global athletic, outdoor, or lifestyle brand—you bring a strong track record in leading change, evolving departmental processes, steering strategic projects, enabling operational understanding
- You have experience leading project teams with a demonstrated background in connecting cross-functional teams
- You have multi-channel marketing budget management experience
- You have practical knowledge of project management methodologies
- You have excellent communication and interpersonal skills with the ability to influence without direct control
- You are excellent at presentation skills
- You have strong skills in workflow organization and efficiency in order to meet deadlines and manage multiple priorities
- You are relentless attention to detail and the ability to prioritize tasks to meet deadlines.
- You have a positive approach to problem-solving through analytical and strategic thinking and operational efficacy.
- You are agile in your approach to adapt to ever changing evolution of our business needs
- You have the ability to work effectively with diverse teams and stakeholders
- You have excellent ability to inspire breakthrough thinking and continuous improvement.
- Recommended for ability to work with creative organizations
- You have an understanding of sales processes and marketing strategies
Equal Opportunity
Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.
Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.
All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.
Leave it Better
We believe that the mountains transform us, that how we adventure matters, and that there’s always a better way.
Join us in creating positive change in ourselves, our communities, and the world.
Live it. Get out there - the mountains make us better
Disruptive evolution. In pursuit of better. Always.
Commit. We set bold objectives and see them through.
Top Skills
Project Management
Arc'teryx Equipment North Vancouver, British Columbia, CAN Office
110 - 2220 Dollarton Hwy, North Vancouver, BC, Canada, V7H 1A8
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