TeamSnap Logo

TeamSnap

Senior Demand Generation Marketing Manager, B2B

Posted 14 Days Ago
Remote
Senior level
Remote
Senior level
The Senior Demand Generation Marketing Manager will drive new business through innovative campaigns targeting youth sports organizations, optimizing lead generation, and collaborating with sales and marketing teams.
The summary above was generated by AI

🌎 About Us

At TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “Best Places to Work" and Built In’s “100 Best Remote-First Places to Work."


TeamSnap is looking for a results-driven Senior Demand Generation Marketing Manager to drive new business and fuel the next phase of growth for TeamSnap for Business. In this role, you’ll be responsible for shaping and executing marketing initiatives that build pipeline with youth sports organization customers. You will own the strategy and execution of campaigns that drive MQLs, convert leads into customers, and deliver new business bookings. Reporting to the Head of B2B Marketing, this is a highly visible role, with direct impact on B2B revenue growth.

What You'll Do:

  • Create and execute differentiated demand generation campaigns that drive new pipeline growth for TeamSnap for Business. 
  • Manage and scale marketing channels including paid media, organic, social, email, and events.
  • Deeply understand our buyers’ needs and journey to inform acquisition, nurture and conversion programs. 
  • Own and optimize landing pages to maximize lead capture and conversion.  
  • Manage lead scoring, MQL optimization, and sales handoffs to drive conversion to closed-won deals.
  • Partner closely with Sales, Content, Product Marketing and Sales Ops to align demand generation initiatives with business goals and sales priorities.
  • Manage marketing operations, including audience segmentation, lead management, marketing automation, and campaign assets.
  • Track, measure, forecast, and report on the full-funnel impact of demand gen programs—MQLs, SALs, pipeline velocity, and bookings.
  • Own demand gen for virtual and in-person events, ensuring strong attendance and post event lead process

What Will Set You Up for Success:

  • 8+ years of B2B demand generation experience, with a strong focus on SaaS.
  • Proven track record in developing and executing high impact B2B marketing programs, including digital marketing, paid media, email and events 
  • Hands-on experience with marketing automation platforms (e.g. Marketo or similar), CRM (e.g. Salesforce), and lead capture tools 
  • Highly data-driven, able to make strategic decisions based on performance metrics
  • Builder mindset, able to push effectively through complexity.
  • Exceptional communication and leadership skills, able to rally a team around a campaign and goal

Bonus points:

  • Experience serving SMB audiences with high velocity sales processes 

Got cold feet? If you think you don’t meet 100% of the above qualifications, you should still seriously consider applying. We’re all humans with special talents beyond what’s listed here.


Compensation

We’re committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $117,000, inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location. 


🖥 Location

TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren’t in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Rhode Island, South Dakota and West Virginia and while we love all parts of the world, we can only hire permanent US residents at this time.


🚀 Opportunities to Grow

At TeamSnap, we work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.


🎩 Total Rewards 

• We're proud to be remote-first. We've been remote since 2009, long before COVID made it cool

Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)

100% premium coverage of medical/dental/vision for you and your family

• 401K to help you invest for the future

$1,500 annual learning and development stipend 

Travel to fun locations for all-company meetings and team events

• Generous home office allowance to set you up for success

• TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter

• A monthly stipend reimbursement for health & wellness and so much more!

• TeamSnap Total Rewards


🏆 Working at TeamSnap

At TeamSnap, you're not a culture fit, you're a culture add. Check out our Culture Playbook and learn how we succeed at being remote-first, what makes our company so unique, and how we're inspired by our people, our customers, and our values.


🧡 Inclusion and Diversity

Creativity and innovation can't thrive when we're cookie-cutter images of each other. We’re quickly growing more diverse, but there's always room for improvement. We are committed to inclusion and diversity at TeamSnap, and we hold ourselves accountable for building an environment where everyone feels valued. If you need any disability-related adaptation during the recruitment process, just let us know! We are an Equal Employment Opportunity Employer.

Top Skills

Marketo
SaaS
Salesforce

Similar Jobs

3 Hours Ago
Remote
United States
Senior level
Senior level
Mobile • Productivity • Real Estate • Software
Lead growth marketing efforts, develop strategies for user acquisition, analyze market trends, and collaborate with cross-functional teams to enhance brand presence.
Top Skills: Analytics ToolsCRMDigital MarketingEmail MarketingMarketing AutomationSeoSocial Media
4 Hours Ago
Easy Apply
Remote
USA
Easy Apply
Mid level
Mid level
Consumer Web • Healthtech • Professional Services • Social Impact • Software
Lead the growth marketing strategy for affiliate partnerships, develop multi-channel campaigns, and optimize performance through data insights while collaborating with cross-functional teams.
Top Skills: Customer InsightsData AnalysisMarketing Strategy
8 Hours Ago
Remote
Hybrid
4 Locations
Junior
Junior
eCommerce • Legal Tech • Professional Services • Software • Data Privacy
The SEO Specialist will optimize websites for ranking, conduct audits, produce reports, work with teams to create content, and keep up with SEO industry changes.
Top Skills: AhrefsCSSGoogle AnalyticsGoogle Search ConsoleGtmHTMLJavaScriptSemrushTechnical SeoWordpress

What you need to know about the Vancouver Tech Scene

Raincouver, Vancity, The Big Smoke — Vancouver is known by many names, and in recent years, it has gained a reputation as a growing hub for both tech and sustainability. Renowned for its natural beauty, the city has become a magnet for professionals eager to create environmental solutions, and with an emphasis on clean technology, renewable energy and environmental innovation, it's attracted companies across various industries, all working toward a shared goal: advancing clean technology.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account