Senior Channel Marketing Manager

Posted 8 Days Ago
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Vancouver, BC
Hybrid
7+ Years Experience
Artificial Intelligence • Hardware • Information Technology • Security • Software • Cybersecurity • Big Data Analytics
We help people be their best in the moments that matter.
The Role
The Senior Channel Marketing Manager is responsible for developing marketing strategies to drive loyalty and growth for video security and access control partner channels. Key responsibilities include managing partner programs, content creation, newsletters, enablement strategies, and collaboration with internal teams and partners.
Summary Generated by Built In

Company Overview

At Motorola Solutions, we’re guided by a shared purpose – helping people be their best in the moments that matter – and we live up to our purpose every day by solving for safer. Because people can only be their best when they not only feel safe, but are safe. We’re solving for safer by building the best possible technologies across every part of our safety and security ecosystem. That’s mission-critical communications devices and networks, AI-powered video security & access control and the ability to unite voice, video and data in a single command center view. We’re solving for safer by connecting public safety agencies and enterprises, enabling the collaboration that’s critical to connect those in need with those who can help. The work we do here matters.

Aperçu de l’entreprise

Chez Motorola Solutions, nous sommes guidés par un objectif commun: aider les gens à donner le meilleur d’eux-mêmes dans les moments les plus importants - et nous sommes à la hauteur de notre engagement en créant des solutions sécurisées. Parce que les gens ne peuvent donner le meilleur d’eux-mêmes que lorsqu’ils se sentent en sécurité et qu’ils le sont. Nous créons des solutions sécurisées en développant les meilleures technologies intégrées à travers les écosystèmes de sûreté et de sécurité. Qu’il s’agisse d’appareils et de réseaux de communications essentiels, d’une sécurité vidéo et d’un contrôle d’accès basés sur l’IA ou d’une capacité d’unir la voix, vidéo et les données dans un seul centre de commandement. Nous créons des solutions sécurisées en connectant les agences de sécurité publique et les entreprises, permettant ainsi une collaboration essentielle entre les personnes qui ont besoin d’aide et les personnes pouvant aider. Le travail que nous accomplissons ici est primordial.

Department OverviewThe Video Security & Access Control marketing team creates and oversees execution of marketing plans and programs to drive demand and support our global sellers and channel partners. The team oversees all aspects of the marketing mix including product and vertical marketing, sales and channel enablement, demand generation, communications, channel programs, social media, and more.
Job Description

Within the department, this role reports to Channel Marketing and focuses on developing marketing and communication strategies that target our video security & access control partner channels to drive loyalty and promote growth of sales.

This candidate is passionate about the channel and has a strong knowledge in partner programs, processes, and platforms to support channel marketing. You will be responsible for the maintenance and supporting documentation of our Partner Advantage Program, updating and managing the partner portal, and owning partner enablement responsibilities such as partner content, newsletters, and webinars. You have excellent communication skills and are comfortable interfacing with sales, internal stakeholders, and partners to execute on your initiatives.

Day-to-Day Responsibilities:

  • Maintain and update all channel partner programs and co-op materials in collaboration with channel operations

  • Identify, create, and manage compelling and meaningful content that enables partners to promote and sell our products more effectively

  • Manage and develop partner newsletters and comprehensive partner engagement strategies to engage our Distribution, System Integrator, and Indirect Partners

  • Create announcements to communicate new incentive programs, promotions, campaigns, and a range of corporate updates

  • Collaborate with sales leaders, channel account managers, channel operations, and regional marketing on strategic initiatives that drive partner loyalty and growth of sales

  • Plan and host partner-facing events including partner conferences and webinars

  • Provide support and answer partner marketing inquiries

  • Track and report on the effectiveness of all partner marketing activities

  • Manage partner marketing portals and kits

Qualifications:

  • Bachelor's Degree required, advanced degree in marketing or related disciplines preferred

  • 7+ years of channel marketing and/or communications experience

  • 5+ years of experience in B2B technology required, B2B technology manufacturing experience a plus

  • Strong written and verbal communication skills

  • Excellent presentation skills

  • Knowledgeable in the channel with experience in partner and distribution marketing

  • Experience in Salesforce reporting and HubSpot or other marketing automation tool necessary

  • Previous sales experience a plus

  • A self-motivated, critical thinker who can define, drive, and deliver on objectives and is motivated to succeed

  • Ability to create and deliver high-impact field-facing content

  • Previous experience in entrepreneurial environments

  • Thrives in a fast-paced environment

  • Ability to travel up to 15%

The base salary range for this role is $80,000-90,000 per year.

#LI-MM1


Basic Requirements

  • Bachelor's Degree required, advanced degree in marketing or related disciplines preferred

  • 7+ years of channel marketing and/or communications experience

  • 5+ years of experience in B2B technology required, B2B technology manufacturing experience a plus


Travel Requirements
10-25%
Relocation Provided
None
Position Type
Experienced
Referral Payment Plan
No

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. 

We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team.

We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please email [email protected].

Motorola Solutions adopte, favorise et promeut les principes de diversité, d’équité et d’inclusion. Nous encourageons et accueillons les candidatures de toutes les personnes qualifiées, quelles que soient leur race, origines ethnique, religion ou croyance, orientation sexuelle, identité et expression sexuelle, statut d’anciens combattants ou tout autre statut protégé par la Loi.

Nous sommes fiers de notre culture axée sur les personnes et les communautés, encourageant ainsi chaque Motorolan d’être la version la plus authentique de lui-même dans ses responsabilités afin de tenir la promesse d’un monde plus sécuritaire.

Si vous souhaitez vous joindre à notre communauté mais croyez que vous ne possédez pas toutes les exigences requises pour le poste convoité, nous aimerions tout de même connaître les raisons pour lesquelles vous pensez être un excellent candidat pour notre équipe.

Nous offrons également des mesures d’adaptation pendant toutes les étapes du processus d’embauche afin de favoriser l’inclusion des personnes vivant avec un handicap physique et/ou mental. Si vous avez besoin de mesures d’adaptation, svp nous faire parvenir un courriel à [email protected].

The Company
HQ: Chicago, IL
21,000 Employees
Hybrid Workplace
Year Founded: 1928

What We Do

Motorola Solutions is solving for safer. We build and connect technologies to help protect people, property and places. Our solutions enable the collaboration between public safety agencies and enterprises that’s critical for a proactive approach to safety and security. Learn more about how we’re solving for safer communities, safer schools, safer hospitals, safer businesses – safer everywhere.

Why Work With Us

We are a global family of driven, dynamic people who inspire and support everyone around us to be the best version of themselves. We embrace a “people first” philosophy – and are committed to creating and maintaining a culture of caring and inclusiveness. Are you ready to join our team and be a part of a close-knit community in a big company?

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Motorola Solutions Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We believe that the next big idea can come from anyone, anywhere, at any time. That’s why we offer office-based, hybrid and remote working models, where Motorolans can do their best work wherever they work best.

Typical time on-site: Flexible
BC
Toronto, CA

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