Lansweeper's Technology Asset Intelligence platform helps businesses better understand, manage, and protect their IT environments. We provide actionable insights into IT estates by scanning and inventorying all devices, users, and software, ensuring organizations can optimize their technology investments while minimizing risks. About the Role: Product Marketing Manager - Sales Enablement
As a Product Marketing Associate - Sales Enablement, you will support the creation and distribution of sales enablement materials, helping ensure our sales team has the resources they need to succeed. You will work closely with the sales and marketing teams to develop sales collateral, assist with training initiatives, and keep materials up to date.
This role is ideal for someone detail-oriented, organized, and eager to gain experience in product marketing and sales enablement.
Key Responsibilities:
1. Sales Enablement Support
- Assist in creating and updating sales materials, such as pitch decks, product one-pagers, and competitive comparison sheets
- Help maintain a sales playbook with key resources, templates, and best practices
- Ensure sales teams have access to the latest enablement content
2. Training and Content Coordination
- Support the delivery of product and sales training by coordinating materials and logistics
- Update training documentation and gather feedback from sales teams
- Assist in organizing internal training sessions and tracking participation
3. Cross-Team Collaboration
- Work with marketing, sales, and product teams to gather information for sales materials
- Update enablement content based on product updates and feedback from the sales team
- Ensure consistent messaging across sales and marketing collateral
4. Administrative and Process Support
- Help manage enablement tools and platforms, ensuring content is properly stored and accessible
- Assist in tracking and organizing key sales enablement activities
- Collect and compile data on the usage and effectiveness of enablement resources
This role is an excellent opportunity to build foundational skills in product marketing and sales enablement while working in a collaborative environment.
Job Requirements
- Bachelor's degree (MBA preferred)
- 2+ years of experience in product marketing, sales enablement, or a related field
- Experience in a SaaS environment
- Proven track record of developing and implementing successful sales enablement and product marketing programs, ideally in B2B or SaaS
- Experience collaborating with executive stakeholders and cross-functional teams to achieve business objectives
- Good understanding of sales processes, buyer personas, and customer journeys
- Exceptional written and verbal communication skills, with a focus on storytelling and influencing at all levels
- Willingness to learn training platforms, CRM tools (e.g., Salesforce), and sales methodologies (e.g., MEDDPICC, SPICED)
- Experience project management skills with the ability to prioritize and deliver multiple projects simultaneously
Our Offer You Can't Refuse
- Flexibility is key! Work efficiently by utilizing our flexible working hours and the option to work from home
- Join an international company where you'll have the opportunity to travel and meet your colleagues at great (teambuilding) events at least once a year
- Collaborate with passionate and driven colleagues every day
- Accelerate your career: new opportunities are right around the corner
US: Diversity Statement - Equal Employment Opportunity
It is Lansweeper's policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee based on race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.
