Your New Role and Team
Sanctuary, a world leader in building AI-based control systems for humanoid robots, is seeking a skilled Product Marketing Lead. In this role you will understand our technical products deeply and turn them into polished materials that run across our marketing channels.
Our marketing serves three audiences at once: potential customers, investors and recruits. You will own the website and content engine end to end, and work with agencies and freelancers to scale output.
Our Success Criteria
Define our positioning. Explain what our product does and how it differs from alternatives. Build the core messaging that every other channel draws from.
Own the website. Run development and ongoing maintenance of our site, our first point of contact for customers, investors and candidates. Keep it current, clear and a strong recruiting tool.
Run social marketing. Build a steady flow of content and distribution across our social channels, using agency support to scale.
Create assets that capture our technology. Produce professional visuals, explainers, video and written content that make complex technology easy to understand, directly or by directing designers and agencies.
Own the company deck. Maintain the core company presentation used for conferences, fundraising and partner conversations.
You will also:
Develop case studies with customers and partners to support sales and fundraising.
Lead communications and PR to raise our profile, including media and analyst relationships.
Coordinate product, sales, PR and leadership around launches and major announcements.
Support conference presence and sales materials (one-pagers, FAQs, slides) as needed.
Your Experience
5+ years in marketing, with real product marketing experience at a technology company with B2B clients.
A track record of translating complex or technical products into clear, compelling stories.
Hands-on ownership of a company website, including working in a CMS such as WordPress.
A portfolio of content you created or directed: web pages, decks, explainers, social campaigns.
Experience managing agencies, designers or freelancers to deliver on time and on brand.
Excellent writing and editing skills.
Comfort as a team of one: you set priorities, ship work yourself and know when to bring in help.
Additional Experience We Value
Experience at an early-stage or venture-backed startup
Background in Robotics and/or AI
Videography / photography skills you can share with the world!
Experience supporting a fundraise with decks and investor materials
Existing relationships with tech press or industry analysts
Working at Sanctuary
Sanctuary AI is an equal opportunity employer. Employment with Sanctuary AI is governed by skills, competence and qualifications and will not be influenced by any legally protected status.
About Sanctuary
Founded in 2018, Sanctuary AI builds robots and a novel control system that integrates symbolic logic and reasoning with data-driven robot foundation models. We use our robots to collect vision, audio, touch and proprioception data from the perspective of the robot while they perform real-world work tasks. We use that data to train multimodal robot foundation models. Because our systems are vertically integrated, we can design, deploy and refine at scale. Our mission is to create the world's first human-like intelligence in general-purpose robots.
Sanctuary AI Vancouver, British Columbia, CAN Office
Vancouver, British Colombia, Canada
