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Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan.
The Product Enablement Manager will actively support client retention and sophistication by working directly with Client Experience, Sales and clients on new product adoption for Movable Ink’s AI Da Vinci product. The Product Enablement Manager will oversee the enablement, training and education for all new product features, including but not limited to: Reporting, AI model enhancements, campaign workflow etc. This position will be goaled on feature adoption, client retention and upsell performance, and will report to the Senior Director, Product Enablement & Education.
RESPONSIBILITIES
- SME Of Da Vinci Product features for Client Experience/GTM
- Conduct enablement/training session on new Da Vinci product release features
- Highlight benefits to customers/client experience and other product dependencies on new feature adoption
- Lead product-client experience adoption office hours on a weekly basis
- Create, manage and maintain internal best practice documentation for new feature and core feature adoption
- Strategize, implement and assist customers in launching Da Vinci campaigns with new product releases
- Monitor and adoption of all new Da Vinci features
- Flag when adoption trends are low
- Implement product adoption mitigation steps when certain features are under-utilized
- Provide customer feedback to the product on feature releases, requests updates, flag product bugs etc.
- Collaborate with EPD on GTM activities for new releases
- Liaison with Product Managers on release timelines to understand potential downstream GTM impacts
- Lead Da Vinci feature early access program and collect feedback to share with Product Managers
- Lead Da Vinci training and onboarding activities for new and existing hires
- Create content through authoring tools for internal stakeholder training
- Lead internal training sessions, where appropriate and necessary
- Support Customer Education team as/when needed on customer-facing training for Da Vinci
QUALIFICATIONS
- 3+ years of experience in: product enablement/product training; client services; product management; client solutions; email service provider (ESP) campaign production/operations
- Experience with martech/SaaS, AI / Movable Ink Da Vinci a plus
- Experience with training, enabling or educating end users on product and platform
- Strong presentation skills and executive presence, with the ability to explain and break down complex concepts to non-technical audiences
- Strong organizational and communication skills
- Ability to manage multiple projects with cross-functional stakeholders
Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. If you’re excited about the role but don’t meet all of the abovementioned qualifications, we encourage you to apply. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger.
We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.
