Our client, a fast-growing company focused on providing financial solutions to SMBs, is seeking a Lead Generation Specialist to drive top-of-funnel efforts, build targeted prospect lists, and ensure a steady pipeline of pre-qualified leads. The ideal candidate has experience with market research, data scraping, and outbound prospecting, leveraging AI tools to maximize efficiency.
Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST
Key Responsibilities
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Top-of-Funnel Management – Own the lead generation process, ensuring a healthy pipeline of high-quality prospects.
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Market Research & List Building – Identify and compile lists of SMBs that align with the company’s Ideal Customer Profile (ICP).
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Data Scraping – Utilize Clay or similar tools to extract data for targeted outreach.
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Outbound Prospecting – Conduct cold calls, emails, and LinkedIn outreach to engage potential leads.
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AI & Automation Utilization – Leverage AI-driven tools to optimize and personalize outreach efforts.
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CRM Proficiency – Track and manage lead activity within Pipedrive CRM, ensuring up-to-date records.
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Performance & Target Achievement – Consistently generate and convert leads into qualified prospects, working toward set KPIs.
What Success Looks Like
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Robust Sales Pipeline – A steady stream of pre-qualified SMB leads, aligned with the company’s ICP.
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High-Quality Lead Data – Well-researched and enriched prospect lists with accurate information.
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Effective Outreach & Engagement – Strong response and conversion rates from cold outreach efforts.
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Efficient Use of AI & Automation – Smart application of AI tools to increase lead generation efficiency.
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Strong CRM Management – Up-to-date lead tracking and seamless handoff to sales teams.
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Meeting & Exceeding Targets – Consistently hitting lead generation and pre-qualification goals.
Qualifications
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2+ years of experience in lead generation, outbound prospecting, or sales development.
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Strong research and data scraping skills, with proficiency in Clay or similar tools.
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Proficiency in AI tools for automation and personalization.
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Experience with CRM systems (Pipedrive is highly preferred).
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Fluent in English, both written and verbal.
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Self-motivated, organized, and results-driven, with a hunger to succeed.
Opportunity
This is an exciting opportunity to play a crucial role in driving business growth by building a strong, data-backed lead generation system. If you're proactive, tech-savvy, and thrive in outbound prospecting, we encourage you to apply!
Application Process:To be considered for this role these steps need to be followed:
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Fill in the application form
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Record a video showcasing your skill sets
