US or Canadian time zones required - San Francisco, Los Angeles, or surrounding areas highly preferred
Compensation: $100,000 USD OTE ($70,0000 base + $30,000 variable compensation) | Unlimited PTO | Fully Remote | Generous Benefits
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About SaaS Academy
The SaaS Academy Team is on a mission to help Software as a Service (SaaS) companies grow to new heights through world-class coaching and training.
Our CEO, Johnny Page, is a seasoned B2B SaaS executive who has led companies to remarkable success, notably growing Silvertrac and orchestrating its acquisition for 7.8x ARR. He now dedicates his expertise to helping ambitious B2B SaaS founders achieve their perfect exit.
About the Role
SaaS Academy is seeking a Head of Video Content to partner with our CEO, Johnny Page. In this role, you will shape and drive the video content strategy that enhances both Johnny’s personal brand and the SaaS Academy brand. You will be responsible for leading the creation, execution, and optimization of video content across multiple channels, with a focus on growing Johnny's following and influence.
This role includes producing high-quality video content for social media, identifying collaboration opportunities on key industry platforms, and requires a strong passion for the B2B SaaS industry. You will need a strategic mindset to ensure Johnny's message resonates authentically with his audience. Additionally, you’ll have the opportunity to work alongside some of the best media teams in the world through our founder Dan Martell’s media group - Martell Media. The creators you meet will challenge you, inspire you, and expand your ability to produce exceptional content.
Here are the primary responsibilities of our Head of Video Content role, including but not limited to:
Responsibilities
- Video Strategy, Production, and Execution
- Develop and lead the video content strategy that aligns with Johnny's personal brand and business goals. Oversee the entire production process from concept to final edit, ensuring high-quality video content across social media, podcasts, and various platforms.
- Key Metrics for Success:
- Engagement rates on video content, measured by views, likes, shares, and comments.
- Content Distribution and Performance Optimization
- Manage video distribution across YouTube, Instagram, and LinkedIn. Analyze performance metrics to continuously optimize content for maximum reach, engagement, and audience growth. Implement strategies for repurposing long-form content into short-form videos for daily social media engagement.
- Key Metrics for Success:
- Audience growth across all video platforms, including YouTube, Instagram, and LinkedIn.
- Engagement rates on video content, measured by views, likes, shares, and comments.
- Team Leadership and Collaborative Growth
- Lead and manage a team of content creators, ensuring deadlines and quality standards are met. Build partnerships with industry leaders and influencers to expand Johnny's reach, while also developing strategies to enhance audience engagement and brand visibility across platforms.
- Key Metrics for Success:
- Success in securing partnerships and opportunities that boost brand visibility.
- Audience growth across all platforms through successful collaborations and team-driven initiatives.
Experience
Required:
- 5+ years of experience in video content creation and production for social media and digital platforms.
- Proven track record in developing and executing video content strategies, added bonus if this has been done with niche content.
- Excellent communication skills with a strong ability to articulate a vision and drive results.
- Strong interest in B2B SaaS and brand-building, with an understanding of audience targeting and market trends.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Experience in growing an entrepreneurial or business brand through video content is highly preferred.
Time Zone | Location
- Required: Must be located in the US or Canada - San Francisco, Los Angeles, or surrounding areas highly preferred
Benefits
- Compensation: $100,000 USD OTE ($70,0000 base + $30,000 variable compensation)
- Generous Benefits: We offer Unlimited PTO, health and retirement benefits, development training, and a robust and nourishing culture & team that is world-class.
Please check out the How We Hire section on our website to see what the steps are for our hiring process—taking the time to apply means a lot to us! If you apply, you’ll hear from us, whether we feel you’re a good match for us, or not, as part of our process.
What We Do
Coaching | Content | Community : Your #1 Resource for B2B SaaS Business
Our goal at SaaS Academy is to help 5,000 B2B SaaS founders grow their business beyond what they thought possible with massive impact that ripples out into the world through their team.
Our goals for you inside SaaS Academy:
1. No more 100-hour weeks
2. No more directionless leadership inside your company
3. No more living life stressed out
4. No more second-guessing every decision
We want what you want … a thriving business and a successful exit!
Our core values drive and filter every decision.
1. Growth Mindset
2. Candid Communication
3. Machine Builders
4. Customer Backwards
5. Create Leaders
At SaaS Academy, we act as advisors for ambitious B2B SaaS founders.
Through our programs, we help them scale rapidly, improve business operations, and create a lifestyle that lights them up: https://www.saasacademy.com/client-stories