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Beckman Coulter Diagnostics

Global Marketing Manager, Nanomedicine

Posted 10 Days Ago
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In-Office
Vancouver, BC
Senior level
In-Office
Vancouver, BC
Senior level
The Global Marketing Manager for Nanomedicine will develop and execute marketing strategies, focusing on customer engagement, omni-channel campaigns, and partnership activation to drive growth and awareness in lipid formulation services.
The summary above was generated by AI

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

At Cytiva, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. 

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.

At Cytiva you will be able to continuously improve yourself and us – working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.

Learn about the Danaher Business System which makes everything possible.

The Global Marketing Manager, Nanomedicine is responsible for developing and executing the Cytiva marketing plan to drive share gain in lipid formulations and services supporting the nanomedicine business. The role includes market segmentation, target persona development, value propositions, and omni‑channel campaigns to build demand and accelerate funnel progression across priority customer segments (emerging biotech and advanced therapy developers.

This position reports to the Global Marketing Director, Nucleic Acid & Nanomedicine and is part of the Global Medicine Operating Company, located in Vancouver, BC and will be an on-site role.

What you will do:

  • Define and execute an awareness strategy for Cytiva’s lipid formulation services targeting early‑stage biotechs and advanced therapy developers—prioritize segments, craft value propositions, develop positioning and select the most effective channels to reach potential customers.
  • Build education‑led demand through programs such as webinars, workshops, user‑group events, and thought‑leadership content (e.g., case studies and technical talks). Track reach and engagement to show growth in awareness and qualified interest.
  • Lead integrated, omni‑channel campaigns—website pages, email nurtures, targeted outreach, and account‑based marketing (ABM)—and align closely with Commercial and Field Marketing teams to convert interest into discovery calls.
  • Activate ecosystem partnerships (e.g., cross-business unit and cross OpCo) to amplify reach through joint marketing efforts and conferences.
  • Capture voice‑of‑customer and continuously improve through customer insights and data analysis to update marketing efforts accordingly. Establish clear KPIs (awareness, engagement, qualified conversations) and apply Danaher Business System methods to optimize.

Who you are:

  • Bachelor’s degree in a relevant field (marketing or business).
  • 5+ years in marketing or product management within life sciences/biopharma tools/CDMO services.
  • Demonstrated product/services launch success (end‑to‑end launch ownership with measurable outcomes).
  • Proven experience owning a portfolio revenue target and driving growth through campaigns and GTM execution.
  • Budget management experience aligned to organizational goals (planning, tracking, optimization).

Travel, Motor Vehicle Record & Physical/Environment Requirements: if applicable for role

  • Ability to travel: 8-10% (customer visits, internal meetings, key conferences)

It would be a plus if you also possess previous experience in:

  • Experience working within a CDMO (marketing technical services), biopharma or a life sciences company with a focus on advanced therapies (e.g. CGT, mRNA) or bioprocessing.
  • Experience collaborating with global colleagues across multiple geographies/time zones.
  • Proficiency with martech/CRM (e.g., campaign automation, pipeline analytics) and ABM strategies (industry‑standard tools).

The annual salary range for this role is $81,000 - $110,000 CAD. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law.

We will ensure that individuals with disabilities are provided reasonable accommodation to access our website, and as applicable participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at 1-202-419-7762 or [email protected] to request accommodation.

Top Skills

Abm
Campaign Automation
CRM
Martech
Pipeline Analytics

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