Digital - Senior Manager/Manager, Mobile Marketing

THE BUSINESS

We are Everyday Luxury™.

It's what we do and how we do it — together.

It's working alongside world-class talent in pursuit of world-class results.

It's maximizing your potential in a high-performance culture.

It's knowing that wherever you are, you belong.

It's elevating your world — and the world of those who love and will love Aritzia.

It's You. And an endless runway of opportunity.

With a Global Support Campus in Vancouver and additional Support Office hubs in major cities across North America — including Toronto, New York, Los Angeles and Seattle — our workplace network is strategically designed to support our People and serve our Clients a frictionless experience. So, you can do what you do best — with us.  

THE TEAM

The mission of the Direct to Customer Department is to acquire, engage, and retain clients through personalized and relevant content while driving traffic and revenue to stores and Aritzia.com.

THE OPPORTUNITY

Aritzia is growing, and our Direct to Customer team is growing with it. This is a unique opportunity to be part of the team responsible for executing exceptional subscriber and channel management while driving traffic, revenue, and loyalty through our DTC channels. As a leader of the Direct to Customer Department, you will lead and be responsible for developing and executing SMS and Push Notifications strategies and content, ensuring that our marketing, transactional and triggered programs are delivered in an elevated and personalized way. With people at the heart of everything we do, you will support your high-potential people to grow rewarding careers at Aritzia — while enjoying one yourself. 

THE ROLE

As the Senior Manager/Manager, Mobile Marketing, you will lead the team to:

• Define the strategic channel approach for Aritzia’s portfolio of permission-based and addressable marketing channels, inclusive of channel budgeting, forecasting, and investment strategies (with a focus on SMS and Push Notifications)
• Identify, acquire, and onboard new subscribers to our portfolio of permission-based and addressable channels
• Drive profitable traffic and revenue across Web, App, and Retail via broadcast messaging and behaviour-based triggers
• Engender long-term loyalty and retention via churn mitigation and reactivation journeys
• Ensure accessibility to accurate assets and data, while driving seamless and optimized process execution
• Build and maintain internal and external partner workstreams in the pursuit of building a world class cross-functional team and technology ecosystem
• Work with the appropriate Business Support partners to seamlessly lead the day-to-day function of the department in support of corporate objectives, while enabling progressive career development and an incredible employee experience

THE QUALIFICATIONS

The Senior Manager/Manager, Mobile Marketing has:

• Proven skills, education, and/or applicable certifications in DTC Marketing, specifically related to mobile marketing
• A commitment to learn and apply Aritzia's Values, Business and People Leadership principles
• The ability to collaborate fluently with cross-functional partners
• A commitment to quality and investing in results that add value to the business

THE COMPENSATION

At Aritzia, we provide market-leading compensation packages designed to reward impact through our pay-for-performance philosophy.
The range for roles at this level is $100,000–$300,000 per year. Total compensation may include base, bonus and/or equity depending on the role, which has the potential to be greater than this range.
With comprehensive benefits, aspirational workspaces, and elevated perks and experiences — we provide it all.

THE PERKS

Some of the industry-leading benefits you will receive working at Aritzia:

• Product Discount — Maybe you’ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
• Baby Leave Program — We provide up to 16 weeks of paid time to support you and your growing family.
• Aritzia Virtual Wellness — Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they’re physical, mental, social or financial.
• Aspirational Workplace — Our offices are specially designed to be spaces of creativity, productivity and inspiration.
• Amenities — Additional amenities include a private parent’s room, shower facilities with elevated complementary conveniences, bike rooms and more.
• The Extras — We also offer a multitude of other perks like snacks and refreshments, dry-cleaning, hotel, restaurant discounts, health and wellness discounts, and self-care promos.

ARITZIA

Aritzia is an Equal Employment Opportunity employer. Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can enjoy a successful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and any other protected characteristic. 

Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People & Culture Team.

We’re committed to making your experience positive and transparent. Please note, our recruiters will only contact you using an @aritzia.com email address. If you receive recruitment-related messages from other domains, please disregard them.