Demand Generation Manager - VC Backed Startups

At SignalFire, we partner with top early-stage startups that are shaping the future of technology. Our portfolio spans 200+ innovative companies across AI, cybersecurity, healthtech, fintech, developer tools, and enterprise SaaS.

We’re looking to connect with exceptional Demand Generation Managers and Growth Marketing Leaders who are passionate about building and scaling revenue-driving programs from the ground up. By joining SignalFire’s Talent Network, your profile will be shared with our portfolio companies, giving you visibility into exclusive early-stage opportunities that may not be publicly listed.

We’re looking for growth-focused marketers who are:
✔ Experts at building multi-channel campaigns that generate pipeline and revenue
✔ Analytical and results-driven, with a passion for testing and iterating
✔ Comfortable owning strategy and execution at fast-paced startups

• Develop and execute demand generation strategies across paid, owned, and earned channels

• Build multi-touch campaigns that drive top-of-funnel awareness and qualified pipeline

• Own and optimize performance marketing, ABM, email nurture, and content syndication programs

• Partner with sales and product marketing to align campaign strategies with GTM priorities

• Manage marketing automation and lead scoring systems

• Track and report on campaign performance, pipeline contribution, and ROI

• Conduct A/B testing and conversion rate optimization across landing pages and campaign assets

• Scale inbound and outbound efforts to drive customer acquisition

While each startup has its own hiring criteria, many demand generation roles in our network look for:

• 3+ years of experience in demand generation or growth marketing at a B2B SaaS company

• Proven track record of driving pipeline and revenue through digital campaigns

• Deep familiarity with performance marketing, SEO/SEM, paid social, and email marketing

• Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot)

• Strong analytical mindset and experience using tools like Google Analytics, Looker, or Tableau

• Collaborative, self-starter mindset with experience working cross-functionally with sales, product, and design

• Bonus: Experience with ABM, intent data, or PLG-style funnels

• Marketing Automation & CRM: HubSpot, Marketo, Salesforce, Pardot

• Campaign & Analytics Tools: Google Analytics, Looker, 6sense, Demandbase, Segment

• Paid & Organic Channels: Google Ads, LinkedIn Ads, Meta Ads, SEO tools (Ahrefs, SEMrush)

• Web & CRO Tools: Webflow, Unbounce, Hotjar, Optimizely

• Project & Collaboration: Asana, Notion, Slack, Figma

1. Submit your application to join SignalFire’s Talent Ecosystem.

2. We review applications on an ongoing basis to identify strong candidates.

3. If there’s a match, a SignalFire talent partner or a leader from one of our startups may reach out directly.

4. No match yet? We’ll keep your profile on file for future marketing roles in our portfolio.