Content Creator - Canada

About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
À propos du rôle :
Nous recherchons un créatif " social-native " qui comprend ce qui résonne auprès du public canadien et qui peut mettre nos produits en valeur à travers des vidéos courtes très engageantes. Vous conceptualiserez, filmerez et monterez du contenu social-first qui soit culturellement pertinent, réactif aux tendances canadiennes et aligné avec la vision globale de notre marque.
Vous jouerez un rôle clé dans la localisation des campagnes mondiales pour les marchés canadiens (anglais et français - vous devez être bilingue, capable de parler, lire et écrire) et dans la création de contenu natif reflétant l'humour régional, les références culturelles et les comportements propres aux plateformes.
Responsabilités principales :

• Créer du contenu vidéo court pour TikTok, Instagram Reels et YouTube Shorts, spécifiquement adapté aux audiences canadiennes.
• Localiser les campagnes mondiales en adaptant le ton, les visuels et les messages pour garantir leur pertinence culturelle au Canada.
• Développer des idées de contenu natif qui répondent aux tendances locales, fêtes, pop culture et styles de créateurs régionaux.
• Réutiliser le contenu d'influenceurs et de la marque dans des formats édités optimisés pour les plateformes canadiennes et les attentes du public.
• Collaborer avec les équipes globales, régionales et locales sur les fonctions social, influence, marketing et créatives.
• Surveiller et réagir aux tendances de la culture digitale canadienne - musique, mèmes, moments viraux et formats de créateurs.
• Tester, apprendre et optimiser continuellement le contenu en fonction des indicateurs de performance et des retours du public.

Compétences / Qualifications :

• 2+ ans d'expérience dans la création de contenu social, avec un solide portfolio de vidéos courtes.
• Connaissance approfondie de la culture digitale canadienne (y compris le Québec), des plateformes sociales et des formats de contenu en évolution.
• Expérience pratique des outils de montage tels que CapCut, Adobe Premiere Pro, After Effects, etc.
• Solides compétences en storytelling et capacité à rendre le contenu de marque authentique, ludique et en phase avec les tendances.
• Expérience dans la localisation de contenu global, en équilibrant le ton de la marque et les nuances locales.
• Esprit d'initiative, capable de travailler de manière autonome et de gérer plusieurs projets simultanément.
• À l'aise pour collaborer avec des équipes globales et s'aligner sur les objectifs de la marque et du marketing.
• Bonus : expérience en design, photographie ou motion graphics.
• Bilingue - anglais et français requis, à l'oral et à l'écrit, capable de traduire si nécessaire.

About the Role:
We're looking for a social-native creative who understands what resonates with Canadian audiences and can bring our products to life through highly engaging short-form video. You'll concept, film, and edit social-first content that's culturally relevant, reactive to trends in Canada, and aligned with our global brand vision.
You'll play a key role in localizing global campaigns for the Canadian (English & French, you MUST be Bi-Lingual, speak and read/write) markets and in shaping native content that reflects regional humor, cultural references, and platform behaviors.
Key Responsibilities:

• Create short-form video content for TikTok, Instagram Reels, and YouTube Shorts, specifically tailored to Canadian audiences
• Localize global campaigns by adapting tone, visuals, and messaging for cultural relevance in Canada
• Develop native content ideas that respond to local trends, holidays, pop culture, and regional creator styles
• Repurpose influencer and brand content into edited formats optimized for Canadian platforms and audience expectations
• Collaborate with global, regional, and local teams across social, influencer, marketing, and creative functions
• Monitor and react to what's trending in Canadian digital culture-music, memes, viral moments, and creator formats
• Continuously test, learn, and optimize content based on performance metrics and audience feedback

Skills / Qualifications:

• 2+ years of experience in social content creation, with a strong short-form video portfolio
• Deep knowledge of Canadian (inclusive of Quebec) digital culture, social platforms, and evolving content formats
• Hands-on experience with editing tools like CapCut, Adobe Premiere Pro, After Effects, etc.
• Strong storytelling skills and ability to make branded content feel fun, authentic, and trend-aligned
• Experience localizing content from global sources and balancing brand tone with local nuance
• Self-starter attitude with the ability to work independently and manage multiple projects
• Comfortable collaborating with global teams and aligning with brand and marketing goals
• Bonus: Experience in design, photography, or motion graphics

Bilingual - English & French required - both verbal and written, able to translate as needed
This role can be remote from Montreal
Our Culture
At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]