Brand Manager Seasonals (m/f/d)

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
The BM has responsibility for one segment within the German Seasonal Confectionery business, Hollows, as well as the year-end marketing campaigns.
How you will contribute

• Support the management of the Seasonals portfolio in Germany, ensuring execution aligns with the overarching brand strategy set by the Senior Brand Manager.
• Develop and implement marketing plans for the Hollows segment, integrating and amplifying European projects while recommending scalable locally-created initiatives when needed to achieve business objectives.
• Analyze consumer behaviour, market trends, and competitive dynamics to provide insights and recommendations to the Senior Brand Manager.
• Oversee a segment of the brand marketing budget, ensuring efficient allocation, spend tracking, and delivery of targeted outcomes.
• Implement the media strategy and develop the integrated marketing campaign for the year-end across all touch points, ensuring brand consistency, recommending a clear set of KPIs and strong consumer engagement
• Develop the innovation pipeline for the Hollows segment, including product launches and other product-change or RGM initiatives, working closely with cross-functional teams to ensure timely delivery.
• Collaborate with Category Planning, Supply Chain, and Sales teams to ensure smooth execution of brand initiatives and resolve/recommend operational challenges when needed.
• Work collaboratively within the Seasons marketing team, providing guidance and support to junior team members, while contributing to overall team success.

What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:

• University degree: Business, Marketing
• Relevant professional experience in the marketing department (4-5 years) & in an international FMCG environment
• Solid experience on guiding teams to success
• Very good track record on brand building, activation & product launches
• Ability to work with autonomy
• Creative and open minded
• Organizing and problem solving skills
• Analytical and structured thinking
• Strong presentation and engagement skills
• Skills on computer literacy, esp. MS Office
• English and German language skills

Please note that this role is also suitable for part-time work.
We particularly welcome applications from people with disabilities. For further support during the application process, please contact the local employee representation for people with disabilities at [email protected].
Relocation Support Available?
No Relocation support available
Business Unit Summary
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Our people make all the difference in our succes
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Excited to grow your career?
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITER
Job Type
Regular
Brand & Portfolio Management
Marketing