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Zynga

Ad Operations Manager

Posted 14 Days Ago
Be an Early Applicant
In-Office
8 Locations
Mid level
In-Office
8 Locations
Mid level
Responsible for optimizing in-app monetization, managing ad networks, leading experiments, and maintaining ad quality for Zynga's games.
The summary above was generated by AI

Level Up Your Career with Zynga!

At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times—connecting players in 175+ countries through fun, strategy, and a little friendly competition.

From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille™, Words With Friends™, Zynga Poker™, Game of Thrones Slots Casino™, Wizard of Oz Slots™, Hit it Rich! Slots™, Wonka Slots™, Top Eleven™, Toon Blast™, Empires & Puzzles™, Merge Dragons!™, CSR Racing™, Harry Potter: Puzzles & Spells™, Match Factory™, and Color Block Jam™—plus many more!

Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether you're spinning, strategizing, matching, or competing, Zynga is where fun meets innovation—and where you can take your career to the next level.

Join us and be part of the play!

Position Overview

The Ad-ops Manager will be responsible for leading initiatives to grow in-app monetization by optimizing and handling a large landscape of networks for the highest grossing game in the company. You will work closely with cross functional teams driving business success through running demand and identifying opportunities for growth and to drive efficiencies. This role is hybrid and based out of Zynga’s San Mateo headquarters.

Main Responsibilities
  • Exceptional communication and leadership skills enabling seamless collaboration across product, engineering, and analytics teams.
  • Maintain relationships with external collaborators and learn about the latest tech innovations in the space
  • Lead experimentation, AB tests, and present findings/analysis to the broader team

  • Set up, test and handle ads from a variety of third-party networks and SSPs, including Zynga’s Private Marketplace executions

  • Lead our ad quality initiatives and maintain a high quality of advertising across the portfolio

  • Troubleshoot ad network integrations, finding and solving issues by corresponding with internal tech teams and the client

  • Grow ad supply through offerwall, rewarded video and other in-game surfacing points

Desired Skills and Experience
  • 3-5 years’ work experience in ad network or mobile ad business. Gaming publisher ad experience highly recommended and prioritized.

  • Proficient in using data analysis and industry research to persuasively inform executive-level strategic decisions.

  • In-depth knowledge of mobile game development lifecycles, industry jargon, key performance indicators, and player behavior.
  • Results-oriented and proactive personality with eagerness to learn about the Desktop/Mobile Ads space

  • Ability to multi-task and efficiently handle time and priorities is critical

  • Strong analytical and MS Excel skills preferred; experience with Charles Proxy, Tableau, and Airtable  a plus

  • BA or BS or equivalent experience is preferred

  • Highly diligent, with a consistent track record of accuracy and balancing priorities in a rapidly-evolving environment

  • Must be a driver, highly bold and career oriented with a proven proactive approach to work

  • Excellent written communication and verbal agility are vital for cross-team collaboration. This role presents regularly to leadership teams

The pay range for this position in California at the start of employment is expected to be between $75,500 and $111,740 per year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations.

Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards and eligibility to participate in our 401(K) plan and Employee Stock Purchase Program. 

Regular, full-time employees are also eligible for a range of benefits at the Company, including: medical, dental, vision, and basic life insurance coverage; 14 paid holidays per calendar year; paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company’s discretionary time off program; up to 10 paid sick days per calendar year; paid parental and compassionate leave; wellbeing programs for mental health and other wellness support; family planning support through Maven; commuter benefits; and reimbursements for fitness-related expenses.

We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization.  Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at [email protected] to request any accommodations or for support related to your application for an open position.

Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others.  Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel.  Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage.  Zynga’s  in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).  

Top Skills

Airtable
Charles Proxy
Excel
Tableau

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