Vancouver-based Traction Complete has secured debt financing from CIBC Innovation Banking to support its growth. Traction Complete offers a suite of data management apps designed to help companies automate key processes, improve data quality and optimize their go-to-market strategies.
Traction Complete says its mission is to simplify complex data tasks in Salesforce, helping teams prepare for AI adoption and operate more efficiently.
“With CIBC Innovation Banking’s support, our vision to transform how revenue teams manage their data is only strengthened. Driven by the growth of AI, data has become the most valuable asset for organizations globally, and those who focus on data quality are set to unlock a competitive edge. This investment fuels our commitment to developing best-in-class solutions that enable our customers to thrive,” David Nelson, CEO of Traction Complete, said in a statement: